Color

#2d72cd

#2d72cd
hex#2d72cd
rgbrgb(45, 114, 205)
hslhsl(214, 64%, 49%)
oklchoklch(0.557 0.157 256.8)
Closest name: God of Rain (#4466cc)Relative luminance 0.17

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cd882d

#2dc2cd · #382dcd

#cd2d72 · #72cd2d

Split-complementary

Open in tool →

#cd382d · #c2cd2d

#cd2dc2 · #cd882d · #2dcd38

Contrast

#2d72cd as textRatioAAAA largeAAAFix
Aaon white
4.77:1passpassfail
  • AAA: use #22569b as the text (7.31:1)
Aaon black
4.4:1failpassfail
  • AA: use #2e75d1 as the text (4.58:1)
  • AAA: use #6499dd as the text (7.14:1)
  • AA: or shift the background to #fafafa (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2d72cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2d72cd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2d72cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2d72cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2d72cd-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md