Color

#2d70ae

#2d70ae
hex#2d70ae
rgbrgb(45, 112, 174)
hslhsl(209, 59%, 43%)
oklchoklch(0.533 0.119 249.6)
Closest name: Campanula (#3473b7)Relative luminance 0.152

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae6b2d

#2daeac · #2d2fae

#ae2d70 · #70ae2d

Split-complementary

Open in tool →

#ae2d2f · #aeac2d

#ac2dae · #ae6b2d · #2fae2d

Contrast

#2d70ae as textRatioAAAA largeAAAFix
Aaon white
5.2:1passpassfail
  • AAA: use #255b8e as the text (7.08:1)
Aaon black
4.04:1failpassfail
  • AA: use #3078bb as the text (4.53:1)
  • AAA: use #5d9bd5 as the text (7.11:1)
  • AA: or shift the background to #f0f0f0 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2d70ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2d70ae reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2d70ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2d70ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2d70ae-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md