Color

#299cbc

#299cbc
hex#299cbc
rgbrgb(41, 156, 188)
hslhsl(193, 64%, 45%)
oklchoklch(0.645 0.108 221.4)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2788

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bc4929

#29bc93 · #2953bc

#bc299c · #9cbc29

Split-complementary

Open in tool →

#bc2953 · #bc9329

#9329bc · #bc4929 · #53bc29

Contrast

#299cbc as textRatioAAAA largeAAAFix
Aaon white
3.19:1failpassfail
  • AA: use #217d97 as the text (4.72:1)
  • AAA: use #195e71 as the text (7.29:1)
  • AA: or shift the background to #292929 (4.56:1)
Aaon black
6.58:1passpassfail
  • AAA: use #2ba3c5 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #299cbc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#299cbc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #299cbc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #299cbc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/299cbc-a2b5be-df4e75-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md