Color

#29417a

#29417a
hex#29417a
rgbrgb(41, 65, 122)
hslhsl(222, 50%, 32%)
oklchoklch(0.388 0.101 264.9)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0566

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7a6229

#296a7a · #39297a

#7a2941 · #417a29

Split-complementary

Open in tool →

#7a3929 · #6a7a29

#7a296a · #7a6229 · #297a39

Contrast

#29417a as textRatioAAAA largeAAAFix
Aaon white
9.85:1passpasspassPasses AAA — no fix needed.
Aaon black
2.13:1failfailfail
  • AA: use #4f72c4 as the text (4.54:1)
  • AAA: use #7d97d4 as the text (7.25:1)
  • AA: or shift the background to #b0b0b0 (4.54:1)
  • AAA: or shift the background to #dbdbdb (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29417a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#29417a reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29417a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29417a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29417a-9ca3c4-df6e4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md