Color

#29296a

#29296a
hex#29296a
rgbrgb(41, 41, 106)
hslhsl(240, 44%, 29%)
oklchoklch(0.323 0.111 278.2)
Closest name: Dark Dreams (#332266)Relative luminance 0.031

Colors that go with #29296a

Charcoal, Steel Blue and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6a6a29

#294a6a · #4a296a

#6a2929 · #296a29

Split-complementary

Open in tool →

#6a4a29 · #4a6a29

#6a294a · #6a6a29 · #296a4a

Contrast

#29296a as textRatioAAAA largeAAAFix
Aaon white
12.97:1passpasspassPasses AAA — no fix needed.
Aaon black
1.62:1failfailfail
  • AA: use #6c6cc6 as the text (4.6:1)
  • AAA: use #9191d4 as the text (7.2:1)
  • AA: or shift the background to #999999 (4.55:1)
  • AAA: or shift the background to #bfbfbf (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29296a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#29296a reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29296a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29296a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29296a-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md