Color
#2773be
#2773bergb(39, 115, 190)hsl(210, 66%, 45%)oklch(0.548 0.138 251.7)Colors that go with #2773be
Charcoal, Crimson and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #2773be: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #2773be — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sienna #a0522d
complementaryshippedSienna sits directly opposite #2773be on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #2773be in 10 real palettes, including Wired's brand system and Lemon Squeezy's brand system, as the accent.
Blue #0000ff
shipped14 real palettes, including Activision's brand system and Pixar's brand system put Blue beside #2773be, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #2773be: 12 real palettes, including General Mills's brand system and Intel's brand system, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #2773be: 5 real palettes, including Coca-Cola's brand system and NBA's brand system, as the supporting colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #2773be: 7 real palettes, including Venmo's brand system and Astro's brand system, as the supporting colour.
Real palettes that use #2773be
Tints & shades
Harmonies
Contrast
| #2773be as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.9:1 | pass | pass | fail |
|
Aaon black | 4.28:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2773be as the background.
Brands using this color
- Skechersaccent · #1973c1 · Δ0.793
- Dollar Generalaccent · #2a77bd · Δ1.221
- General Millsaccent · #0074c1 · Δ1.317
- American Expressprimary · #2e77bc · Δ1.376
- State Farmaccent · #0a70bc · Δ1.616
- The New York Timessecondary · #346eb7 · Δ1.661
- KLMsecondary · #0070c2 · Δ1.865
- Venmoaccent · #0070ba · Δ1.89
- Intelsecondary · #0071c5 · Δ1.891
- Astroprimary · #3178c6 · Δ1.978
Fonts for this mood
#2773be reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #2773be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/2773be-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md