Color

#2727aa

#2727aa
hex#2727aa
rgbrgb(39, 39, 170)
hslhsl(240, 63%, 41%)
oklchoklch(0.382 0.199 271.8)
Closest name: Depths of Night (#2c319b)Relative luminance 0.0478

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aaaa27

#2769aa · #6927aa

#aa2727 · #27aa27

Split-complementary

Open in tool →

#aa6927 · #69aa27

#aa2769 · #aaaa27 · #27aa69

Contrast

#2727aa as textRatioAAAA largeAAAFix
Aaon white
10.73:1passpasspassPasses AAA — no fix needed.
Aaon black
1.96:1failfailfail
  • AA: use #6969dd as the text (4.67:1)
  • AAA: use #8f8fe6 as the text (7.24:1)
  • AA: or shift the background to #a8a8a8 (4.51:1)
  • AAA: or shift the background to #d1d1d1 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2727aa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2727aa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2727aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2727aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2727aa-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md