Color

#272191

#272191
hex#272191
rgbrgb(39, 33, 145)
hslhsl(243, 63%, 35%)
oklchoklch(0.346 0.174 274.7)
Closest name: Deepsea Kraken (#082599)Relative luminance 0.0356

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8c9121

#215491 · #5f2191

#912721 · #219127

Split-complementary

Open in tool →

#915f21 · #549121

#912154 · #8c9121 · #21915f

Contrast

#272191 as textRatioAAAA largeAAAFix
Aaon white
12.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.71:1failfailfail
  • AA: use #6b65dc as the text (4.52:1)
  • AAA: use #938fe6 as the text (7.31:1)
  • AA: or shift the background to #9e9e9e (4.58:1)
  • AAA: or shift the background to #c4c4c4 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #272191 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#272191 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #272191
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #272191 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/272191-a39cc4-dfa04e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md