Color

#25739d

#25739d
hex#25739d
rgbrgb(37, 115, 157)
hslhsl(201, 62%, 38%)
oklchoklch(0.528 0.099 236.9)
Closest name: Bleu Ciel (#007ba1)Relative luminance 0.1509

Colors that go with #25739d

Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d4f25

#259d8b · #25379d

#9d2573 · #739d25

Split-complementary

Open in tool →

#9d2537 · #9d8b25

#8b259d · #9d4f25 · #379d25

Contrast

#25739d as textRatioAAAA largeAAAFix
Aaon white
5.23:1passpassfail
  • AAA: use #1e5e80 as the text (7.08:1)
Aaon black
4.02:1failpassfail
  • AA: use #287ca9 as the text (4.55:1)
  • AAA: use #41a0d2 as the text (7.18:1)
  • AA: or shift the background to #f0f0f0 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #25739d as the background.

Brands using this color

Fonts for this mood

#25739d reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #25739d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #25739d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/25739d-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md