Color

#243bc2

#243bc2
hex#243bc2
rgbrgb(36, 59, 194)
hslhsl(231, 69%, 45%)
oklchoklch(0.436 0.209 267.9)
Closest name: Denim (#2243b6)Relative luminance 0.074

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c2aa24

#248bc2 · #5b24c2

#c2243b · #3bc224

Split-complementary

Open in tool →

#c25b24 · #8bc224

#c2248b · #c2aa24 · #24c25b

Contrast

#243bc2 as textRatioAAAA largeAAAFix
Aaon white
8.47:1passpasspassPasses AAA — no fix needed.
Aaon black
2.48:1failfailfail
  • AA: use #576ce0 as the text (4.63:1)
  • AAA: use #8291e8 as the text (7.16:1)
  • AA: or shift the background to #bdbdbd (4.51:1)
  • AAA: or shift the background to #ebebeb (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243bc2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#243bc2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243bc2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243bc2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243bc2-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md