Color
#23954b
#23954brgb(35, 149, 75)hsl(141, 62%, 36%)oklch(0.591 0.148 150.2)Colors that go with #23954b
Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #23954b: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #23954b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #23954b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Denim #1560bd
shippedDesigners have shipped Denim with #23954b: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Midnight Blue #191970
shipped4 real palettes, including Telehealth and Paramount+'s brand system put Midnight Blue beside #23954b, as the text colour against it.
Taupe #483c32
shippedTaupe is paired with #23954b in 9 real palettes, including Instacart's brand system and Acer's brand system, as the lead colour.
Medium Orchid #ba55d3
complementaryMedium Orchid sits directly opposite #23954b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Medium Violet Red #c71585
split-complementshippedMedium Violet Red is a split-complement of #23954b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #23954b
Tints & shades
Harmonies
Contrast
| #23954b as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.84:1 | fail | pass | fail | |
Aaon black | 5.47:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #23954b as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #23954b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/23954b-a2beaf-c459d4-1f2d2a-eaf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md