Color

#232d71

#232d71
hex#232d71
rgbrgb(35, 45, 113)
hslhsl(232, 53%, 29%)
oklchoklch(0.333 0.117 272.1)
Closest name: Atlantic Navy (#13336f)Relative luminance 0.0343

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#716723

#235471 · #3f2371

#71232d · #2d7123

Split-complementary

Open in tool →

#713f23 · #547123

#712354 · #716723 · #23713f

Contrast

#232d71 as textRatioAAAA largeAAAFix
Aaon white
12.46:1passpasspassPasses AAA — no fix needed.
Aaon black
1.69:1failfailfail
  • AA: use #5f6ece as the text (4.61:1)
  • AAA: use #8691da as the text (7.08:1)
  • AA: or shift the background to #9c9c9c (4.54:1)
  • AAA: or shift the background to #c4c4c4 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #232d71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#232d71 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #232d71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #232d71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/232d71-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md