Color
#1972a9
#1972a9rgb(25, 114, 169)hsl(203, 74%, 38%)oklch(0.53 0.117 242.3)Colors that go with #1972a9
Charcoal, Rust and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #1972a9: softer than #000 and cool enough to feel like part of the same palette.
Rust #b7410e
split-complementshippedRust is a split-complement of #1972a9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Sienna #a0522d
complementaryshippedSienna sits directly opposite #1972a9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #1972a9 in 8 real palettes, including Lemon Squeezy's brand system and McDonald's's brand system, as the lead colour.
Blue #0000ff
shipped8 real palettes, including Activision's brand system and Pixar's brand system put Blue beside #1972a9, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #1972a9: 10 real palettes, including Glacier and Hershey's's brand system, as the accent.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #1972a9: 4 real palettes, including Coca-Cola's brand system and NBA's brand system, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #1972a9 in 16 real palettes, including Wendy's's brand system and McDonald's's brand system, as the lead colour.
Real palettes that use #1972a9
Tints & shades
Harmonies
Contrast
| #1972a9 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.22:1 | pass | pass | fail |
|
Aaon black | 4.02:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1972a9 as the background.
Brands using this color
Fonts for this mood
#1972a9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #1972a9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/1972a9-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md