Color

#196bd7

#196bd7
hex#196bd7
rgbrgb(25, 107, 215)
hslhsl(214, 79%, 47%)
oklchoklch(0.544 0.182 257.8)
Closest name: royalblue (#4169e1)Relative luminance 0.1563

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d78419

#19cad7 · #2619d7

#d7196b · #6bd719

Split-complementary

Open in tool →

#d72619 · #cad719

#d719ca · #d78419 · #19d726

Contrast

#196bd7 as textRatioAAAA largeAAAFix
Aaon white
5.09:1passpassfail
  • AAA: use #1457ad as the text (7.01:1)
Aaon black
4.13:1failpassfail
  • AA: use #1b72e4 as the text (4.57:1)
  • AAA: use #5697eb as the text (7.02:1)
  • AA: or shift the background to #f2f2f2 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #196bd7 as the background.

Brands using this color

Fonts for this mood

#196bd7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #196bd7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #196bd7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/196bd7-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md