Color

#174c78

#174c78
hex#174c78
rgbrgb(23, 76, 120)
hslhsl(207, 68%, 28%)
oklchoklch(0.405 0.092 247.8)
Closest name: Blue Funk (#2d4470)Relative luminance 0.0671

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#784317

#177873 · #171c78

#78174c · #4c7817

Split-complementary

Open in tool →

#78171c · #787317

#731778 · #784317 · #1c7817

Contrast

#174c78 as textRatioAAAA largeAAAFix
Aaon white
8.97:1passpasspassPasses AAA — no fix needed.
Aaon black
2.34:1failfailfail
  • AA: use #257bc1 as the text (4.68:1)
  • AAA: use #4b9bdd as the text (7.03:1)
  • AA: or shift the background to #b8b8b8 (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #174c78 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#174c78 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #174c78
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #174c78 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/174c78-9cadc4-df4e53-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md