Gallery
Open in tool →Near-monochrome with one burnt-orange highlight — an art director's default because it never competes with the work.
Color
#121716
#121716
hex
#121716rgb
rgb(18, 23, 22)hsl
hsl(168, 12%, 8%)oklch
oklch(0.199 0.008 182.1)Closest name: Black Stallion (#0e191c)Relative luminance 0.008
Colors that go with #121716
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #121716 without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #121716 in 18 real palettes, including Lemon Squeezy's brand system and Warner Bros.'s brand system, as the lead colour.
Blue #0000ff
shipped23 real palettes, including CVS's brand system and native Cybersecurity's brand system put Blue beside #121716, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #121716 in 10 real palettes, including Yahoo's brand system and Prepare your taste buds...'s brand system, as the supporting colour.
Blush Pink #e8b4b8
shipped5 real palettes, including Estate and Cartier's brand system put Blush Pink beside #121716, as the accent.
Brown #a52a2a
shipped5 real palettes, including State Farm's brand system and Woodsmoke put Brown beside #121716, as the supporting colour.
Burgundy #800020
shipped4 real palettes, including Mailchimp's brand system and Qatar Airways's brand system put Burgundy beside #121716, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #121716 in 6 real palettes, including Coffee Bar and Velvet, as the accent.
Real palettes that use #121716
Tints & shades
Harmonies
Contrast
| #121716 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 18.11:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.16:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #121716 as the background.
Brands using this color
- Airtabletext · #161616 · Δ0.8
- Beatsprimary · #161616 · Δ0.8
- Beatstext · #161616 · Δ0.8
- CircleCItext · #161616 · Δ0.8
- IBMprimary · #161616 · Δ0.8
- IBMtext · #161616 · Δ0.8
- Liquid Deathprimary · #151515 · Δ0.853
- Retooltext · #151515 · Δ0.853
- Rivianprimary · #151515 · Δ0.853
- Riviantext · #151515 · Δ0.853
- Guinnesstext · #171717 · Δ0.973
- Next.jstext · #171717 · Δ0.973
- Abstractprimary · #141414 · Δ1.103
- LEGOprimary · #141414 · Δ1.103
- LEGOtext · #141414 · Δ1.103
- Runwayprimary · #141414 · Δ1.103
- T-Mobileprimary · #141414 · Δ1.103
- T-Mobiletext · #141414 · Δ1.103
- Wells Fargotext · #141414 · Δ1.103
- Anthropictext · #141413 · Δ1.114
- Characterprimary · #11181c · Δ1.138
- Charactertext · #11181c · Δ1.138
- GitHubprimary · #181717 · Δ1.164
- Xfinityprimary · #141417 · Δ1.27
- Xfinitytext · #141417 · Δ1.27
- Perplexitytext · #091717 · Δ1.392
- PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainmentprimary · #181416 · Δ1.54
- Boseprimary · #131317 · Δ1.627
- Bosetext · #131317 · Δ1.627
- Huaweitext · #191919 · Δ1.649
- Notionprimary · #191919 · Δ1.649
- Pumaprimary · #191919 · Δ1.649
- Pumatext · #191919 · Δ1.649
- Philipsprimary · #15191e · Δ1.728
- Philipstext · #15191e · Δ1.728
- Sweetgreenprimary · #0e150e · Δ1.8
- Sweetgreentext · #0e150e · Δ1.8
- Tinderprimary · #1b1817 · Δ1.81
- Tindertext · #1b1817 · Δ1.81
- Yahooprimary · #1a1919 · Δ1.823
- Yahootext · #1a1919 · Δ1.823
- NHLprimary · #121212 · Δ1.851
- NHLtext · #121212 · Δ1.851
- Warbyparkerprimary · #121212 · Δ1.851
- Warbyparkertext · #121212 · Δ1.851
- Netlifytext · #181a1c · Δ1.904
- JetBrainstext · #19191c · Δ1.915
- Affirmtext · #101820 · Δ1.936
- Chasetext · #101820 · Δ1.936
- CVSprimary · #1a1a19 · Δ1.996
- CVStext · #1a1a19 · Δ1.996
Palettes built around it
Console Light
Open in tool →A sober docs palette: one blue for interactive, one green for success, zinc greys for everything else.
Graphite
Open in tool →A greyscale system with a single amber — the accent does all the work, so allow one per screen.
Atelier
Open in tool →Black on bone with a whisper of gold: the runway default that lets garments carry the color.
Estate
Open in tool →Bronze on charcoal signals premium listings; the silver accent handles secondary detail without adding color.
Ink Wash
Open in tool →Greys on near-black — the monochrome dark mode; keep everything a tint of white and the layout does the talking.
Fonts for this mood
#121716 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #121716
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #121716 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/121716-a2bebc-d459ad-1f2a2d-e9f1ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md