Gallery
Open in tool →Near-monochrome with one burnt-orange highlight — an art director's default because it never competes with the work.
Color
#11181d
#11181d
hex
#11181drgb
rgb(17, 24, 29)hsl
hsl(205, 26%, 9%)oklch
oklch(0.204 0.015 239.5)Closest name: Black Stallion (#0e191c)Relative luminance 0.0086
Colors that go with #11181d
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #11181d without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #11181d in 18 real palettes, including Warner Bros.'s brand system and Lemon Squeezy's brand system, as the accent.
Blue #0000ff
shipped23 real palettes, including Monzo's brand system and CVS's brand system put Blue beside #11181d, as the accent.
Blue Violet #8a2be2
shippedBlue Violet is paired with #11181d in 10 real palettes, including Yahoo's brand system and Prepare your taste buds...'s brand system, as the supporting colour.
Blush Pink #e8b4b8
shipped5 real palettes, including Estate and Cartier's brand system put Blush Pink beside #11181d, as the accent.
Brown #a52a2a
shipped5 real palettes, including State Farm's brand system and Woodsmoke put Brown beside #11181d, as the supporting colour.
Burgundy #800020
shipped4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #11181d, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #11181d in 6 real palettes, including Coffee Bar and Velvet, as the accent.
Real palettes that use #11181d
Tints & shades
Harmonies
Contrast
| #11181d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 17.91:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.17:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #11181d as the background.
Brands using this color
- Characterprimary · #11181c · Δ0.205
- Charactertext · #11181c · Δ0.205
- Affirmtext · #101820 · Δ0.62
- Chasetext · #101820 · Δ0.62
- Philipsprimary · #15191e · Δ0.842
- Philipstext · #15191e · Δ0.842
- Vimeotext · #141a20 · Δ1.043
- Guinnesstext · #171717 · Δ1.452
- Next.jstext · #171717 · Δ1.452
- Airtabletext · #161616 · Δ1.508
- Beatsprimary · #161616 · Δ1.508
- Beatstext · #161616 · Δ1.508
- CircleCItext · #161616 · Δ1.508
- IBMprimary · #161616 · Δ1.508
- IBMtext · #161616 · Δ1.508
- JetBrainstext · #19191c · Δ1.538
- Netlifytext · #181a1c · Δ1.552
- GitHubprimary · #181717 · Δ1.579
- Xfinityprimary · #141417 · Δ1.623
- Xfinitytext · #141417 · Δ1.623
- Liquid Deathprimary · #151515 · Δ1.685
- Retooltext · #151515 · Δ1.685
- Rivianprimary · #151515 · Δ1.685
- Riviantext · #151515 · Δ1.685
- Splinetext · #191a1d · Δ1.689
- Huaweitext · #191919 · Δ1.715
- Notionprimary · #191919 · Δ1.715
- Pumaprimary · #191919 · Δ1.715
- Pumatext · #191919 · Δ1.715
- Monzotext · #091723 · Δ1.78
- Perplexitytext · #091717 · Δ1.834
- Yahooprimary · #1a1919 · Δ1.876
- Yahootext · #1a1919 · Δ1.876
- Boseprimary · #131317 · Δ1.9
- Bosetext · #131317 · Δ1.9
- Abstractprimary · #141414 · Δ1.951
- LEGOprimary · #141414 · Δ1.951
- LEGOtext · #141414 · Δ1.951
- Runwayprimary · #141414 · Δ1.951
- T-Mobileprimary · #141414 · Δ1.951
- T-Mobiletext · #141414 · Δ1.951
- Wells Fargotext · #141414 · Δ1.951
- PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainmentprimary · #181416 · Δ1.96
- Hingetext · #1a1a1a · Δ1.982
- Louis Vuittonprimary · #1a1a1a · Δ1.982
- Louis Vuittontext · #1a1a1a · Δ1.982
- Spectrumprimary · #1a1a1a · Δ1.982
- Spectrumtext · #1a1a1a · Δ1.982
- Warner Bros.primary · #1a1a1a · Δ1.982
- Warner Bros.text · #1a1a1a · Δ1.982
Palettes built around it
Console Light
Open in tool →A sober docs palette: one blue for interactive, one green for success, zinc greys for everything else.
Graphite
Open in tool →A greyscale system with a single amber — the accent does all the work, so allow one per screen.
Atelier
Open in tool →Black on bone with a whisper of gold: the runway default that lets garments carry the color.
Estate
Open in tool →Bronze on charcoal signals premium listings; the silver accent handles secondary detail without adding color.
Studio Grey
Open in tool →A pure greyscale with a single electric blue — the portfolio palette that makes work look considered.
Fireside
Open in tool →Cranberry, pine and brass on a charcoal night — the holiday palette without the clichés, because the surface is cold.
Fonts for this mood
#11181d reads as cool, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #11181d
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #11181d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/11181d-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md