Color

#0732df

#0732df
hex#0732df
rgbrgb(7, 50, 223)
hslhsl(228, 94%, 45%)
oklchoklch(0.447 0.257 264.5)
Closest name: Brutally Blue (#0022dd)Relative luminance 0.0765

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfb307

#079edf · #4807df

#df0732 · #32df07

Split-complementary

Open in tool →

#df4807 · #9edf07

#df079e · #dfb307 · #07df48

Contrast

#0732df as textRatioAAAA largeAAAFix
Aaon white
8.3:1passpasspassPasses AAA — no fix needed.
Aaon black
2.53:1failfailfail
  • AA: use #4367f9 as the text (4.55:1)
  • AAA: use #748ffb as the text (7.06:1)
  • AA: or shift the background to #bfbfbf (4.51:1)
  • AAA: or shift the background to #ededed (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0732df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0732df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0732df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0732df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0732df-9c9fc4-df7c4e-231f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md