#072b40 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	14.7:1	pass	pass	pass	Passes AAA — no fix needed.
Aaon black	1.43:1	fail	fail	fail	AA: use #147cb8 as the text (4.6:1) AAA: use #1e9de6 as the text (7.02:1) AA: or shift the background to #8f8f8f (4.55:1) AAA: or shift the background to #b3b3b3 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #072b40 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

2a9d8f 8ecae6 e9c46a f7fafc 1a2b3c

Coastal

Open in tool →

Sea-teal, sky and sand — bright without shouting; works for travel, wellness, and anything near water.

Cool Light Clean

Fonts for this mood

#072b40 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

Technical fonts →Modern fonts →Luxury fonts →Bold fonts →

mcpConnect your agent — build around #072b40

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #072b40 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/072b40-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md