Color
#014970
#014970rgb(1, 73, 112)hsl(201, 98%, 22%)oklch(0.388 0.091 241.4)Colors that go with #014970
Royal Blue, Teal and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
analogousshippedRoyal Blue is #014970's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Teal #008080
analogousshippedTeal is #014970's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shipped8 real palettes, including Alaska Airlines's brand system and CVS's brand system put Blue beside #014970, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #014970: 4 real palettes, including Paper & Pine and Dusk, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #014970 in 8 real palettes, including Codecademy's brand system and Marvel's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #014970: 18 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent.
Emerald Green #50c878
shippedEmerald Green is paired with #014970 in 4 real palettes, including Docker's brand system and Neon's brand system, as the accent.
White Smoke #f5f5f5
neutralWhite Smoke is the surface for #014970: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy.
Real palettes that use #014970
Tints & shades
Harmonies
Contrast
| #014970 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.6:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.19:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #014970 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#014970 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #014970 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/014970-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md