Color

#010d79

#010d79
hex#010d79
rgbrgb(1, 13, 121)
hslhsl(234, 98%, 24%)
oklchoklch(0.273 0.172 264.5)
Closest name: navy (#000080)Relative luminance 0.0167

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#796d01

#014979 · #310179

#79010d · #0d7901

Split-complementary

Open in tool →

#793101 · #497901

#790149 · #796d01 · #017931

Contrast

#010d79 as textRatioAAAA largeAAAFix
Aaon white
15.73:1passpasspassPasses AAA — no fix needed.
Aaon black
1.33:1failfailfail
  • AA: use #5364fd as the text (4.61:1)
  • AAA: use #818dfe as the text (7.17:1)
  • AA: or shift the background to #8a8a8a (4.56:1)
  • AAA: or shift the background to #adadad (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #010d79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#010d79 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #010d79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #010d79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/010d79-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md