Color

Cohere Primary

#00754e
hex#00754e
rgbrgb(0, 117, 78)
hslhsl(160, 100%, 23%)
oklchoklch(0.497 0.11 161.5)
From Cohere brand colorsRelative luminance 0.1327

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#750027

#007514 · #006275

#4e0075 · #754e00

Split-complementary

Open in tool →

#750062 · #751400

#140075 · #750027 · #627500

Contrast

Cohere Primary as textRatioAAAA largeAAAFix
Aaon white
5.75:1passpassfail
  • AAA: use #006644 as the text (7.04:1)
Aaon black
3.65:1failpassfail
  • AA: use #008a5c as the text (4.79:1)
  • AAA: use #00ad74 as the text (7.23:1)
  • AA: or shift the background to #e6e6e6 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Cohere Primary as the background.

Brands using this color

Fonts for this mood

Cohere Primary reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around Cohere Primary
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #00754e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/00754e-a2beb8-d459be-1f2c2d-e9f1eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md