#00728f as text	Ratio	AA	AA large	AAA	Fix
Aaon white	5.52:1	pass	pass	fail	AAA: use #005e75 as the text (7.35:1)
Aaon black	3.8:1	fail	pass	fail	AA: use #0083a3 as the text (4.78:1) AAA: use #00a3cc as the text (7.11:1) AA: or shift the background to #e8e8e8 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #00728f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

0e7490 64748b f97316 f8fafc 0f172a

Clinic

Open in tool →

Teal reads clinical without the coldness of pure blue; the coral accent adds warmth for reassurance moments.

Clean Cool LightHealth

1f6f8b 7fa2b6 e76f51 f5f8fa 15222e

Alpine

Open in tool →

Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle.

Cool Clean LightOutdoors

Fonts for this mood

#00728f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

Technical fonts →Modern fonts →Luxury fonts →Bold fonts →

mcpConnect your agent — build around #00728f

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #00728f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/00728f-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md