Color

#00381d

#00381d
hex#00381d
rgbrgb(0, 56, 29)
hslhsl(151, 100%, 11%)
oklchoklch(0.299 0.073 155.6)
Closest name: Dark Serpent (#113311)Relative luminance 0.0292

Colors that go with #00381d

Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38001b

#003801 · #003738

#1d0038 · #381d00

Split-complementary

Open in tool →

#380037 · #380100

#010038 · #38001b · #373800

Contrast

#00381d as textRatioAAAA largeAAAFix
Aaon white
13.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.58:1failfailfail
  • AA: use #008a47 as the text (4.73:1)
  • AAA: use #00ad5a as the text (7.13:1)
  • AA: or shift the background to #999999 (4.66:1)
  • AAA: or shift the background to #bdbdbd (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #00381d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#00381d reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #00381d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #00381d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/00381d-a2beb4-d459d0-1f2d2c-e9f1ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md