Color

#00344d

#00344d
hex#00344d
rgbrgb(0, 52, 77)
hslhsl(199, 100%, 15%)
oklchoklch(0.308 0.067 236.8)
Closest name: Beyond the Stars (#0a3251)Relative luminance 0.0299

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4d1800

#004d3e · #000e4d

#4d0034 · #344d00

Split-complementary

Open in tool →

#4d000e · #4d3e00

#3e004d · #4d1800 · #0e4d00

Contrast

#00344d as textRatioAAAA largeAAAFix
Aaon white
13.14:1passpasspassPasses AAA — no fix needed.
Aaon black
1.6:1failfailfail
  • AA: use #007db8 as the text (4.63:1)
  • AAA: use #00a0eb as the text (7.23:1)
  • AA: or shift the background to #999999 (4.61:1)
  • AAA: or shift the background to #bfbfbf (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #00344d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#00344d reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #00344d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #00344d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/00344d-9cb3c4-df4e66-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md