Identity · Voice
Voice
open·collaborative·straightforward·transparent
Sample · headline
“Software. Faster.”
Do
- +Be transparent and direct — default to open
- +Speak to the whole team, not just one role
- +Explain the whole lifecycle plainly
- +Credit the community
Don't
- –Avoid closed, gatekeeping language
- –Don't hide caveats or limitations
- –Skip empty enterprise buzzwords
GitLabVoice