# Warm color palettes

Looking for a warm palette? These 40 are hand-picked — reds, oranges, ochres and browns balanced so they stay warm without going muddy — each with role tokens, AA-checked text contrast, and a one-line note on why it works. Open one in the palette tool to lock what you like and regenerate the rest.

- Page: https://brandsweets.com/palettes/warm
- Count: 40
- Fonts with this mood: https://brandsweets.com/fonts/mood/warm

## Palettes

### Newsprint

- Slug: `newsprint`
- Hexes: #b91c1c, #78716c, #d97706, #f5f1ea, #1c1917
- Roles: primary #b91c1c, secondary #78716c, accent #d97706, surface #f5f1ea, text #1c1917
- Text on surface: 15.53:1
- Moods: editorial, muted, warm
- Why: Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.
- Tool: https://brandsweets.com/palettes/new/b91c1c-78716c-d97706-f5f1ea-1c1917
- Colors: https://brandsweets.com/colors/b91c1c, https://brandsweets.com/colors/78716c, https://brandsweets.com/colors/d97706, https://brandsweets.com/colors/f5f1ea, https://brandsweets.com/colors/1c1917

### Bookshop

- Slug: `bookshop`
- Hexes: #7c3a1d, #8a7358, #2f5d50, #faf6ef, #2b2118
- Roles: primary #7c3a1d, secondary #8a7358, accent #2f5d50, surface #faf6ef, text #2b2118
- Text on surface: 14.62:1
- Moods: editorial, warm, elegant
- Why: Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking.
- Tool: https://brandsweets.com/palettes/new/7c3a1d-8a7358-2f5d50-faf6ef-2b2118
- Colors: https://brandsweets.com/colors/7c3a1d, https://brandsweets.com/colors/8a7358, https://brandsweets.com/colors/2f5d50, https://brandsweets.com/colors/faf6ef, https://brandsweets.com/colors/2b2118

### Magazine Ochre

- Slug: `magazine-ochre`
- Hexes: #b45309, #6b5b45, #0f766e, #f7f3ec, #1f1a14
- Roles: primary #b45309, secondary #6b5b45, accent #0f766e, surface #f7f3ec, text #1f1a14
- Text on surface: 15.61:1
- Moods: editorial, warm, muted
- Why: Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
- Tool: https://brandsweets.com/palettes/new/b45309-6b5b45-0f766e-f7f3ec-1f1a14
- Colors: https://brandsweets.com/colors/b45309, https://brandsweets.com/colors/6b5b45, https://brandsweets.com/colors/0f766e, https://brandsweets.com/colors/f7f3ec, https://brandsweets.com/colors/1f1a14

### Launch Orange

- Slug: `launch-orange`
- Hexes: #ea580c, #1c1917, #0891b2, #ffffff
- Roles: primary #ea580c, secondary #1c1917, accent #0891b2, surface #ffffff, text #1c1917
- Text on surface: 17.49:1
- Moods: bold, warm, vivid, modern · Industry: saas
- Why: Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
- Tool: https://brandsweets.com/palettes/new/ea580c-1c1917-0891b2-ffffff
- Colors: https://brandsweets.com/colors/ea580c, https://brandsweets.com/colors/1c1917, https://brandsweets.com/colors/0891b2, https://brandsweets.com/colors/ffffff

### Wellness

- Slug: `wellness`
- Hexes: #5f8460, #a8896a, #c6633f, #fbf7f2, #2a2320
- Roles: primary #5f8460, secondary #a8896a, accent #c6633f, surface #fbf7f2, text #2a2320
- Text on surface: 14.48:1
- Moods: warm, muted, friendly · Industry: health
- Why: Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands.
- Tool: https://brandsweets.com/palettes/new/5f8460-a8896a-c6633f-fbf7f2-2a2320
- Colors: https://brandsweets.com/colors/5f8460, https://brandsweets.com/colors/a8896a, https://brandsweets.com/colors/c6633f, https://brandsweets.com/colors/fbf7f2, https://brandsweets.com/colors/2a2320

### Farmers Market

- Slug: `farmers-market`
- Hexes: #d9480f, #5c7c2f, #f2b134, #fffbf0, #2b1d0e
- Roles: primary #d9480f, secondary #5c7c2f, accent #f2b134, surface #fffbf0, text #2b1d0e
- Text on surface: 15.81:1
- Moods: warm, friendly, vivid · Industry: food
- Why: Tomato, leaf and honey — the three colors of a produce stand, warm enough to make anything look fresh.
- Tool: https://brandsweets.com/palettes/new/d9480f-5c7c2f-f2b134-fffbf0-2b1d0e
- Colors: https://brandsweets.com/colors/d9480f, https://brandsweets.com/colors/5c7c2f, https://brandsweets.com/colors/f2b134, https://brandsweets.com/colors/fffbf0, https://brandsweets.com/colors/2b1d0e

### Bakery

- Slug: `bakery`
- Hexes: #8c4a2f, #c19a6b, #c26a3a, #fbf3e6, #3b2a1a
- Roles: primary #8c4a2f, secondary #c19a6b, accent #c26a3a, surface #fbf3e6, text #3b2a1a
- Text on surface: 12.44:1
- Moods: warm, muted, elegant · Industry: food
- Why: Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial.
- Tool: https://brandsweets.com/palettes/new/8c4a2f-c19a6b-c26a3a-fbf3e6-3b2a1a
- Colors: https://brandsweets.com/colors/8c4a2f, https://brandsweets.com/colors/c19a6b, https://brandsweets.com/colors/c26a3a, https://brandsweets.com/colors/fbf3e6, https://brandsweets.com/colors/3b2a1a

### Coffee Bar

- Slug: `coffee-bar`
- Hexes: #c58b4a, #8a6a55, #e5c48a, #1e1512, #f3e9dd
- Roles: primary #c58b4a, secondary #8a6a55, accent #e5c48a, surface #1e1512, text #f3e9dd
- Text on surface: 14.95:1
- Moods: dark, warm, luxury · Industry: food
- Why: Espresso and caramel: a dark-roast palette that photographs latte art beautifully.
- Tool: https://brandsweets.com/palettes/new/c58b4a-8a6a55-e5c48a-1e1512-f3e9dd
- Colors: https://brandsweets.com/colors/c58b4a, https://brandsweets.com/colors/8a6a55, https://brandsweets.com/colors/e5c48a, https://brandsweets.com/colors/1e1512, https://brandsweets.com/colors/f3e9dd

### Resort

- Slug: `resort`
- Hexes: #e07a5f, #81b29a, #f2cc8f, #fdf6ee, #3d2b1f
- Roles: primary #e07a5f, secondary #81b29a, accent #f2cc8f, surface #fdf6ee, text #3d2b1f
- Text on surface: 12.53:1
- Moods: light, warm, playful · Industry: fashion
- Why: Terracotta, eucalyptus and sand — a sun-washed palette that feels like linen.
- Tool: https://brandsweets.com/palettes/new/e07a5f-81b29a-f2cc8f-fdf6ee-3d2b1f
- Colors: https://brandsweets.com/colors/e07a5f, https://brandsweets.com/colors/81b29a, https://brandsweets.com/colors/f2cc8f, https://brandsweets.com/colors/fdf6ee, https://brandsweets.com/colors/3d2b1f

### Chalkboard

- Slug: `chalkboard`
- Hexes: #e8c170, #a8b5a0, #f28e6b, #1f2a24, #f1ede4
- Roles: primary #e8c170, secondary #a8b5a0, accent #f28e6b, surface #1f2a24, text #f1ede4
- Text on surface: 12.7:1
- Moods: dark, muted, warm · Industry: education
- Why: Slate green with chalk cream and a coral — nostalgic without being twee.
- Tool: https://brandsweets.com/palettes/new/e8c170-a8b5a0-f28e6b-1f2a24-f1ede4
- Colors: https://brandsweets.com/colors/e8c170, https://brandsweets.com/colors/a8b5a0, https://brandsweets.com/colors/f28e6b, https://brandsweets.com/colors/1f2a24, https://brandsweets.com/colors/f1ede4

### Homestead

- Slug: `homestead`
- Hexes: #7b5e3b, #9aa27a, #c96f3a, #f9f5ee, #2f2a24
- Roles: primary #7b5e3b, secondary #9aa27a, accent #c96f3a, surface #f9f5ee, text #2f2a24
- Text on surface: 13.08:1
- Moods: warm, muted, friendly · Industry: real-estate
- Why: Timber and olive for homes that photograph in golden hour; nothing here competes with a good listing photo.
- Tool: https://brandsweets.com/palettes/new/7b5e3b-9aa27a-c96f3a-f9f5ee-2f2a24
- Colors: https://brandsweets.com/colors/7b5e3b, https://brandsweets.com/colors/9aa27a, https://brandsweets.com/colors/c96f3a, https://brandsweets.com/colors/f9f5ee, https://brandsweets.com/colors/2f2a24

### Blush

- Slug: `blush`
- Hexes: #d4867a, #e9c2b8, #7a4a4a, #fdf4f1, #3a2a2a
- Roles: primary #d4867a, secondary #e9c2b8, accent #7a4a4a, surface #fdf4f1, text #3a2a2a
- Text on surface: 12.55:1
- Moods: light, warm, elegant · Industry: beauty
- Why: Rose and skin tones on a pink-white surface — soft focus, flattering, unmistakably beauty.
- Tool: https://brandsweets.com/palettes/new/d4867a-e9c2b8-7a4a4a-fdf4f1-3a2a2a
- Colors: https://brandsweets.com/colors/d4867a, https://brandsweets.com/colors/e9c2b8, https://brandsweets.com/colors/7a4a4a, https://brandsweets.com/colors/fdf4f1, https://brandsweets.com/colors/3a2a2a

### Trailhead

- Slug: `trailhead`
- Hexes: #c2410c, #365314, #fbbf24, #f4efe6, #1f1a12
- Roles: primary #c2410c, secondary #365314, accent #fbbf24, surface #f4efe6, text #1f1a12
- Text on surface: 15.09:1
- Moods: warm, bold, vivid · Industry: outdoors
- Why: Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign.
- Tool: https://brandsweets.com/palettes/new/c2410c-365314-fbbf24-f4efe6-1f1a12
- Colors: https://brandsweets.com/colors/c2410c, https://brandsweets.com/colors/365314, https://brandsweets.com/colors/fbbf24, https://brandsweets.com/colors/f4efe6, https://brandsweets.com/colors/1f1a12

### Forest Floor

- Slug: `forest-floor`
- Hexes: #8fae6a, #6b7a5a, #d9a05b, #1b2419, #e9e6dc
- Roles: primary #8fae6a, secondary #6b7a5a, accent #d9a05b, surface #1b2419, text #e9e6dc
- Text on surface: 12.81:1
- Moods: dark, muted, warm · Industry: outdoors
- Why: Moss and bark with a mushroom-cap amber — grounded and quiet, made for long-form nature content.
- Tool: https://brandsweets.com/palettes/new/8fae6a-6b7a5a-d9a05b-1b2419-e9e6dc
- Colors: https://brandsweets.com/colors/8fae6a, https://brandsweets.com/colors/6b7a5a, https://brandsweets.com/colors/d9a05b, https://brandsweets.com/colors/1b2419, https://brandsweets.com/colors/e9e6dc

### Playground

- Slug: `playground`
- Hexes: #ff8c00, #3b82f6, #22c55e, #fff8e7, #1d1d1d
- Roles: primary #ff8c00, secondary #3b82f6, accent #22c55e, surface #fff8e7, text #1d1d1d
- Text on surface: 15.92:1
- Moods: bold, playful, warm · Industry: kids
- Why: Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
- Tool: https://brandsweets.com/palettes/new/ff8c00-3b82f6-22c55e-fff8e7-1d1d1d
- Colors: https://brandsweets.com/colors/ff8c00, https://brandsweets.com/colors/3b82f6, https://brandsweets.com/colors/22c55e, https://brandsweets.com/colors/fff8e7, https://brandsweets.com/colors/1d1d1d

### Sunset Boulevard

- Slug: `sunset-boulevard`
- Hexes: #ff6f61, #ffb347, #c9518b, #1a0f1f, #fff3e0
- Roles: primary #ff6f61, secondary #ffb347, accent #c9518b, surface #1a0f1f, text #fff3e0
- Text on surface: 16.92:1
- Moods: warm, vivid, bold, dark
- Why: Coral, apricot and magenta on aubergine — the gradient sunset every event brand wants, decomposed into flat tokens.
- Tool: https://brandsweets.com/palettes/new/ff6f61-ffb347-c9518b-1a0f1f-fff3e0
- Colors: https://brandsweets.com/colors/ff6f61, https://brandsweets.com/colors/ffb347, https://brandsweets.com/colors/c9518b, https://brandsweets.com/colors/1a0f1f, https://brandsweets.com/colors/fff3e0

### Olive Grove

- Slug: `olive-grove`
- Hexes: #6b6b2e, #a8a670, #a1421f, #f6f3ea, #2c2a22
- Roles: primary #6b6b2e, secondary #a8a670, accent #a1421f, surface #f6f3ea, text #2c2a22
- Text on surface: 12.95:1
- Moods: muted, warm, elegant
- Why: Olive and straw with a rust accent — Mediterranean and unhurried; good for food, wine and hospitality.
- Tool: https://brandsweets.com/palettes/new/6b6b2e-a8a670-a1421f-f6f3ea-2c2a22
- Colors: https://brandsweets.com/colors/6b6b2e, https://brandsweets.com/colors/a8a670, https://brandsweets.com/colors/a1421f, https://brandsweets.com/colors/f6f3ea, https://brandsweets.com/colors/2c2a22

### Retro Pop

- Slug: `retro-pop`
- Hexes: #e63946, #457b9d, #f4a261, #fff4e0, #23201c
- Roles: primary #e63946, secondary #457b9d, accent #f4a261, surface #fff4e0, text #23201c
- Text on surface: 14.88:1
- Moods: playful, bold, warm
- Why: Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast.
- Tool: https://brandsweets.com/palettes/new/e63946-457b9d-f4a261-fff4e0-23201c
- Colors: https://brandsweets.com/colors/e63946, https://brandsweets.com/colors/457b9d, https://brandsweets.com/colors/f4a261, https://brandsweets.com/colors/fff4e0, https://brandsweets.com/colors/23201c

### Ember

- Slug: `ember`
- Hexes: #f25f29, #b03a2e, #f2c14e, #14100e, #f8ede3
- Roles: primary #f25f29, secondary #b03a2e, accent #f2c14e, surface #14100e, text #f8ede3
- Text on surface: 16.41:1
- Moods: bold, dark, warm
- Why: Flame orange on charcoal — the sports and energy palette; one accent yellow for stats and highlights.
- Tool: https://brandsweets.com/palettes/new/f25f29-b03a2e-f2c14e-14100e-f8ede3
- Colors: https://brandsweets.com/colors/f25f29, https://brandsweets.com/colors/b03a2e, https://brandsweets.com/colors/f2c14e, https://brandsweets.com/colors/14100e, https://brandsweets.com/colors/f8ede3

### Saffron

- Slug: `saffron`
- Hexes: #d97706, #7c2d12, #0f766e, #fffaf0, #2a1b0c
- Roles: primary #d97706, secondary #7c2d12, accent #0f766e, surface #fffaf0, text #2a1b0c
- Text on surface: 16.01:1
- Moods: warm, vivid, elegant
- Why: Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere.
- Tool: https://brandsweets.com/palettes/new/d97706-7c2d12-0f766e-fffaf0-2a1b0c
- Colors: https://brandsweets.com/colors/d97706, https://brandsweets.com/colors/7c2d12, https://brandsweets.com/colors/0f766e, https://brandsweets.com/colors/fffaf0, https://brandsweets.com/colors/2a1b0c

### Harvest

- Slug: `harvest`
- Hexes: #b5451b, #8a6a2f, #d99a2b, #f8f1e4, #2b1c12
- Roles: primary #b5451b, secondary #8a6a2f, accent #d99a2b, surface #f8f1e4, text #2b1c12
- Text on surface: 14.63:1
- Moods: autumn, warm, muted
- Why: Pumpkin, straw and burnt gold on parchment — the autumn palette that still feels like a product, not a place-mat.
- Tool: https://brandsweets.com/palettes/new/b5451b-8a6a2f-d99a2b-f8f1e4-2b1c12
- Colors: https://brandsweets.com/colors/b5451b, https://brandsweets.com/colors/8a6a2f, https://brandsweets.com/colors/d99a2b, https://brandsweets.com/colors/f8f1e4, https://brandsweets.com/colors/2b1c12

### Maple

- Slug: `maple`
- Hexes: #c1272d, #e8730c, #f2b705, #fff8ee, #2a1a0a
- Roles: primary #c1272d, secondary #e8730c, accent #f2b705, surface #fff8ee, text #2a1a0a
- Text on surface: 15.92:1
- Moods: autumn, warm, vivid
- Why: The three colours a maple goes through in October, on a warm white — loud, seasonal, and readable because the type is near-black.
- Tool: https://brandsweets.com/palettes/new/c1272d-e8730c-f2b705-fff8ee-2a1a0a
- Colors: https://brandsweets.com/colors/c1272d, https://brandsweets.com/colors/e8730c, https://brandsweets.com/colors/f2b705, https://brandsweets.com/colors/fff8ee, https://brandsweets.com/colors/2a1a0a

### Woodsmoke

- Slug: `woodsmoke`
- Hexes: #d68a3c, #8c6d4f, #a63d2a, #241b16, #f1e6d6
- Roles: primary #d68a3c, secondary #8c6d4f, accent #a63d2a, surface #241b16, text #f1e6d6
- Text on surface: 13.7:1
- Moods: autumn, dark, warm, muted
- Why: Amber and oxblood on smoky brown — a fireside dark mode that photographs whisky, leather and wool.
- Tool: https://brandsweets.com/palettes/new/d68a3c-8c6d4f-a63d2a-241b16-f1e6d6
- Colors: https://brandsweets.com/colors/d68a3c, https://brandsweets.com/colors/8c6d4f, https://brandsweets.com/colors/a63d2a, https://brandsweets.com/colors/241b16, https://brandsweets.com/colors/f1e6d6

### Cider

- Slug: `cider`
- Hexes: #8b3a1f, #b8862b, #5f6b3a, #faf3e6, #2e1f16
- Roles: primary #8b3a1f, secondary #b8862b, accent #5f6b3a, surface #faf3e6, text #2e1f16
- Text on surface: 14.37:1
- Moods: autumn, warm, elegant
- Why: Rust, honey and a moss green on cream — the orchard palette; the green keeps it from being all one temperature.
- Tool: https://brandsweets.com/palettes/new/8b3a1f-b8862b-5f6b3a-faf3e6-2e1f16
- Colors: https://brandsweets.com/colors/8b3a1f, https://brandsweets.com/colors/b8862b, https://brandsweets.com/colors/5f6b3a, https://brandsweets.com/colors/faf3e6, https://brandsweets.com/colors/2e1f16

### Clay & Linen

- Slug: `clay-and-linen`
- Hexes: #b5654d, #8f8168, #5c6b47, #f5efe6, #2a231d
- Roles: primary #b5654d, secondary #8f8168, accent #5c6b47, surface #f5efe6, text #2a231d
- Text on surface: 13.54:1
- Moods: earthy, warm, muted
- Why: Terracotta, stone and olive on linen — the earth-tone default for ceramics, skincare and anything hand-made.
- Tool: https://brandsweets.com/palettes/new/b5654d-8f8168-5c6b47-f5efe6-2a231d
- Colors: https://brandsweets.com/colors/b5654d, https://brandsweets.com/colors/8f8168, https://brandsweets.com/colors/5c6b47, https://brandsweets.com/colors/f5efe6, https://brandsweets.com/colors/2a231d

### Desert Road

- Slug: `desert-road`
- Hexes: #c2703d, #c9b28b, #3e5f5c, #fbf6ee, #2b211a
- Roles: primary #c2703d, secondary #c9b28b, accent #3e5f5c, surface #fbf6ee, text #2b211a
- Text on surface: 14.62:1
- Moods: earthy, warm, muted, elegant
- Why: Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige.
- Tool: https://brandsweets.com/palettes/new/c2703d-c9b28b-3e5f5c-fbf6ee-2b211a
- Colors: https://brandsweets.com/colors/c2703d, https://brandsweets.com/colors/c9b28b, https://brandsweets.com/colors/3e5f5c, https://brandsweets.com/colors/fbf6ee, https://brandsweets.com/colors/2b211a

### Kiln

- Slug: `kiln`
- Hexes: #d17f4a, #9c8b7a, #e7c9a1, #2a221d, #f3ebe1
- Roles: primary #d17f4a, secondary #9c8b7a, accent #e7c9a1, surface #2a221d, text #f3ebe1
- Text on surface: 13.22:1
- Moods: earthy, dark, warm
- Why: Fired clay and ash on a dark umber — the earthy dark mode; warm enough that the dark surface reads as material, not void.
- Tool: https://brandsweets.com/palettes/new/d17f4a-9c8b7a-e7c9a1-2a221d-f3ebe1
- Colors: https://brandsweets.com/colors/d17f4a, https://brandsweets.com/colors/9c8b7a, https://brandsweets.com/colors/e7c9a1, https://brandsweets.com/colors/2a221d, https://brandsweets.com/colors/f3ebe1

### Night Market

- Slug: `night-market`
- Hexes: #ff5f1f, #ff2fb3, #ffd400, #120b14, #fff1e6
- Roles: primary #ff5f1f, secondary #ff2fb3, accent #ffd400, surface #120b14, text #fff1e6
- Text on surface: 17.51:1
- Moods: neon, vivid, dark, warm
- Why: Orange, magenta and yellow neon on aubergine-black — the street-sign palette for food, nightlife and events.
- Tool: https://brandsweets.com/palettes/new/ff5f1f-ff2fb3-ffd400-120b14-fff1e6
- Colors: https://brandsweets.com/colors/ff5f1f, https://brandsweets.com/colors/ff2fb3, https://brandsweets.com/colors/ffd400, https://brandsweets.com/colors/120b14, https://brandsweets.com/colors/fff1e6

### Darkroom

- Slug: `darkroom`
- Hexes: #7a4b3a, #b89b72, #3f5a5a, #f3ead8, #2c231c
- Roles: primary #7a4b3a, secondary #b89b72, accent #3f5a5a, surface #f3ead8, text #2c231c
- Text on surface: 12.88:1
- Moods: vintage, muted, warm, editorial
- Why: Sepia, faded ochre and a teal shadow on aged paper — the photograph-in-a-drawer palette, tuned so it still passes AA.
- Tool: https://brandsweets.com/palettes/new/7a4b3a-b89b72-3f5a5a-f3ead8-2c231c
- Colors: https://brandsweets.com/colors/7a4b3a, https://brandsweets.com/colors/b89b72, https://brandsweets.com/colors/3f5a5a, https://brandsweets.com/colors/f3ead8, https://brandsweets.com/colors/2c231c

### Mid-Century

- Slug: `mid-century`
- Hexes: #d9822b, #2f6f73, #e6b33d, #f7efdf, #2b2622
- Roles: primary #d9822b, secondary #2f6f73, accent #e6b33d, surface #f7efdf, text #2b2622
- Text on surface: 13.09:1
- Moods: vintage, retro, warm, muted
- Why: Tangerine, teal and mustard on cream — the 1960s lounge trio, one of the few retro palettes with real hue contrast.
- Tool: https://brandsweets.com/palettes/new/d9822b-2f6f73-e6b33d-f7efdf-2b2622
- Colors: https://brandsweets.com/colors/d9822b, https://brandsweets.com/colors/2f6f73, https://brandsweets.com/colors/e6b33d, https://brandsweets.com/colors/f7efdf, https://brandsweets.com/colors/2b2622

### Citrus Grove

- Slug: `citrus-grove`
- Hexes: #f28c28, #8bc34a, #ffd23f, #fffcf2, #2c2410
- Roles: primary #f28c28, secondary #8bc34a, accent #ffd23f, surface #fffcf2, text #2c2410
- Text on surface: 14.97:1
- Moods: summer, warm, vivid, friendly
- Why: Orange, lime leaf and lemon — a citrus palette that reads fresh, for drinks, produce and anything seasonal.
- Tool: https://brandsweets.com/palettes/new/f28c28-8bc34a-ffd23f-fffcf2-2c2410
- Colors: https://brandsweets.com/colors/f28c28, https://brandsweets.com/colors/8bc34a, https://brandsweets.com/colors/ffd23f, https://brandsweets.com/colors/fffcf2, https://brandsweets.com/colors/2c2410

### Heatwave

- Slug: `heatwave`
- Hexes: #ff4d00, #ffb800, #0091ff, #fff9f0, #231205
- Roles: primary #ff4d00, secondary #ffb800, accent #0091ff, surface #fff9f0, text #231205
- Text on surface: 17.29:1
- Moods: summer, warm, bold, vivid
- Why: Blaze orange and hot yellow with one cold blue — the high-noon palette; use the blue where the eye needs to rest.
- Tool: https://brandsweets.com/palettes/new/ff4d00-ffb800-0091ff-fff9f0-231205
- Colors: https://brandsweets.com/colors/ff4d00, https://brandsweets.com/colors/ffb800, https://brandsweets.com/colors/0091ff, https://brandsweets.com/colors/fff9f0, https://brandsweets.com/colors/231205

### Fireside

- Slug: `fireside`
- Hexes: #b23a3a, #2f5d50, #d4a857, #171a1f, #f2ede4
- Roles: primary #b23a3a, secondary #2f5d50, accent #d4a857, surface #171a1f, text #f2ede4
- Text on surface: 14.96:1
- Moods: winter, dark, warm, luxury
- Why: Cranberry, pine and brass on a charcoal night — the holiday palette without the clichés, because the surface is cold.
- Tool: https://brandsweets.com/palettes/new/b23a3a-2f5d50-d4a857-171a1f-f2ede4
- Colors: https://brandsweets.com/colors/b23a3a, https://brandsweets.com/colors/2f5d50, https://brandsweets.com/colors/d4a857, https://brandsweets.com/colors/171a1f, https://brandsweets.com/colors/f2ede4

### Golden Hour

- Slug: `golden-hour`
- Hexes: #f4a259, #f25f5c, #5b3758, #fff7ec, #2b1a2b
- Roles: primary #f4a259, secondary #f25f5c, accent #5b3758, surface #fff7ec, text #2b1a2b
- Text on surface: 15.38:1
- Moods: sunset, warm, vivid, light
- Why: Apricot into coral into plum — a sunset flattened to three tokens, with the plum doubling as the twilight text colour.
- Tool: https://brandsweets.com/palettes/new/f4a259-f25f5c-5b3758-fff7ec-2b1a2b
- Colors: https://brandsweets.com/colors/f4a259, https://brandsweets.com/colors/f25f5c, https://brandsweets.com/colors/5b3758, https://brandsweets.com/colors/fff7ec, https://brandsweets.com/colors/2b1a2b

### Dusk Gradient

- Slug: `dusk-gradient`
- Hexes: #ff7b54, #ffb26b, #7c3e8a, #1b1230, #ffefe0
- Roles: primary #ff7b54, secondary #ffb26b, accent #7c3e8a, surface #1b1230, text #ffefe0
- Text on surface: 15.88:1
- Moods: sunset, dark, warm, bold
- Why: Orange and peach on indigo-black with a violet — the last five minutes of a sunset, as a dark mode.
- Tool: https://brandsweets.com/palettes/new/ff7b54-ffb26b-7c3e8a-1b1230-ffefe0
- Colors: https://brandsweets.com/colors/ff7b54, https://brandsweets.com/colors/ffb26b, https://brandsweets.com/colors/7c3e8a, https://brandsweets.com/colors/1b1230, https://brandsweets.com/colors/ffefe0

### Tequila Sunrise

- Slug: `tequila-sunrise`
- Hexes: #e63946, #ff9f1c, #ffd60a, #fffaf3, #2a1a0e
- Roles: primary #e63946, secondary #ff9f1c, accent #ffd60a, surface #fffaf3, text #2a1a0e
- Text on surface: 16.14:1
- Moods: sunset, vivid, bold, warm
- Why: Red through orange to yellow — the poured-drink gradient as flat tokens; use it left-to-right, never all at once.
- Tool: https://brandsweets.com/palettes/new/e63946-ff9f1c-ffd60a-fffaf3-2a1a0e
- Colors: https://brandsweets.com/colors/e63946, https://brandsweets.com/colors/ff9f1c, https://brandsweets.com/colors/ffd60a, https://brandsweets.com/colors/fffaf3, https://brandsweets.com/colors/2a1a0e

### Sepia Mono

- Slug: `sepia-mono`
- Hexes: #5c4a3a, #9c8b78, #cdbfae, #f7f1e8, #2f251d
- Roles: primary #5c4a3a, secondary #9c8b78, accent #cdbfae, surface #f7f1e8, text #2f251d
- Text on surface: 13.33:1
- Moods: monochrome, warm, vintage, muted
- Why: A single warm brown from espresso to oat — the sepia scale as a working palette, not a filter.
- Tool: https://brandsweets.com/palettes/new/5c4a3a-9c8b78-cdbfae-f7f1e8-2f251d
- Colors: https://brandsweets.com/colors/5c4a3a, https://brandsweets.com/colors/9c8b78, https://brandsweets.com/colors/cdbfae, https://brandsweets.com/colors/f7f1e8, https://brandsweets.com/colors/2f251d

### Garnet

- Slug: `garnet`
- Hexes: #9b1c31, #c2410c, #facc15, #1a0b0f, #fbeaea
- Roles: primary #9b1c31, secondary #c2410c, accent #facc15, surface #1a0b0f, text #fbeaea
- Text on surface: 16.44:1
- Moods: jewel-tones, warm, dark, bold
- Why: Garnet, carnelian and citrine on a wine-black — the warm jewel set for spirits, theatre and jewellery itself.
- Tool: https://brandsweets.com/palettes/new/9b1c31-c2410c-facc15-1a0b0f-fbeaea
- Colors: https://brandsweets.com/colors/9b1c31, https://brandsweets.com/colors/c2410c, https://brandsweets.com/colors/facc15, https://brandsweets.com/colors/1a0b0f, https://brandsweets.com/colors/fbeaea

### Oatmeal

- Slug: `oatmeal`
- Hexes: #6b5e4f, #a89a8a, #d9cfc1, #f8f5f0, #2c2622
- Roles: primary #6b5e4f, secondary #a89a8a, accent #d9cfc1, surface #f8f5f0, text #2c2622
- Text on surface: 13.72:1
- Moods: neutral, warm, minimal, calm
- Why: Four warm greys from bark to oat — the neutral palette that photographs well and never argues with a product shot.
- Tool: https://brandsweets.com/palettes/new/6b5e4f-a89a8a-d9cfc1-f8f5f0-2c2622
- Colors: https://brandsweets.com/colors/6b5e4f, https://brandsweets.com/colors/a89a8a, https://brandsweets.com/colors/d9cfc1, https://brandsweets.com/colors/f8f5f0, https://brandsweets.com/colors/2c2622

### Candlelight

- Slug: `candlelight`
- Hexes: #7a1f2e, #c9a227, #f2d7c9, #fffaf3, #2e1a1a
- Roles: primary #7a1f2e, secondary #c9a227, accent #f2d7c9, surface #fffaf3, text #2e1a1a
- Text on surface: 15.81:1
- Moods: wedding, warm, luxury, elegant
- Why: Burgundy, gold and a blush on warm white — the evening wedding set; burgundy carries the formality, blush the softness.
- Tool: https://brandsweets.com/palettes/new/7a1f2e-c9a227-f2d7c9-fffaf3-2e1a1a
- Colors: https://brandsweets.com/colors/7a1f2e, https://brandsweets.com/colors/c9a227, https://brandsweets.com/colors/f2d7c9, https://brandsweets.com/colors/fffaf3, https://brandsweets.com/colors/2e1a1a

## Palette tool

Every tool URL is the palette's state: `/palettes/new/<hex>-<hex>-<hex>-<hex>-<hex>?lock=0,2&style=vibrant`. Hand a link to a human, let them lock and regenerate, and read `lock=` back from the link they return.

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same collection and engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `list_palettes` (e.g. `list_palettes({ mood: "warm" })`), `suggest_palette` (mood/industry/seed → curated-first, with rationale), `generate_palette`, `analyze_color`, `check_contrast`.