# Earthy color palettes

Looking for an earthy palette? These 6 are hand-picked — terracotta, stone, olive and clay — low chroma, high warmth, the palette of things made by hand — each with role tokens, AA-checked text contrast, and a one-line note on why it works. Open one in the palette tool to lock what you like and regenerate the rest.

- Page: https://brandsweets.com/palettes/earthy
- Count: 6

## Palettes

### Clay & Linen

- Slug: `clay-and-linen`
- Hexes: #b5654d, #8f8168, #5c6b47, #f5efe6, #2a231d
- Roles: primary #b5654d, secondary #8f8168, accent #5c6b47, surface #f5efe6, text #2a231d
- Text on surface: 13.54:1
- Moods: earthy, warm, muted
- Why: Terracotta, stone and olive on linen — the earth-tone default for ceramics, skincare and anything hand-made.
- Tool: https://brandsweets.com/palettes/new/b5654d-8f8168-5c6b47-f5efe6-2a231d
- Colors: https://brandsweets.com/colors/b5654d, https://brandsweets.com/colors/8f8168, https://brandsweets.com/colors/5c6b47, https://brandsweets.com/colors/f5efe6, https://brandsweets.com/colors/2a231d

### Desert Road

- Slug: `desert-road`
- Hexes: #c2703d, #c9b28b, #3e5f5c, #fbf6ee, #2b211a
- Roles: primary #c2703d, secondary #c9b28b, accent #3e5f5c, surface #fbf6ee, text #2b211a
- Text on surface: 14.62:1
- Moods: earthy, warm, muted, elegant
- Why: Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige.
- Tool: https://brandsweets.com/palettes/new/c2703d-c9b28b-3e5f5c-fbf6ee-2b211a
- Colors: https://brandsweets.com/colors/c2703d, https://brandsweets.com/colors/c9b28b, https://brandsweets.com/colors/3e5f5c, https://brandsweets.com/colors/fbf6ee, https://brandsweets.com/colors/2b211a

### Riverbed

- Slug: `riverbed`
- Hexes: #5f7a6b, #a89f91, #b7742f, #f4f3ef, #22281f
- Roles: primary #5f7a6b, secondary #a89f91, accent #b7742f, surface #f4f3ef, text #22281f
- Text on surface: 13.59:1
- Moods: earthy, muted, cool
- Why: Wet-stone green and pebble grey with a copper accent — an earth palette that leans cool, for outdoor and wellness.
- Tool: https://brandsweets.com/palettes/new/5f7a6b-a89f91-b7742f-f4f3ef-22281f
- Colors: https://brandsweets.com/colors/5f7a6b, https://brandsweets.com/colors/a89f91, https://brandsweets.com/colors/b7742f, https://brandsweets.com/colors/f4f3ef, https://brandsweets.com/colors/22281f

### Kiln

- Slug: `kiln`
- Hexes: #d17f4a, #9c8b7a, #e7c9a1, #2a221d, #f3ebe1
- Roles: primary #d17f4a, secondary #9c8b7a, accent #e7c9a1, surface #2a221d, text #f3ebe1
- Text on surface: 13.22:1
- Moods: earthy, dark, warm
- Why: Fired clay and ash on a dark umber — the earthy dark mode; warm enough that the dark surface reads as material, not void.
- Tool: https://brandsweets.com/palettes/new/d17f4a-9c8b7a-e7c9a1-2a221d-f3ebe1
- Colors: https://brandsweets.com/colors/d17f4a, https://brandsweets.com/colors/9c8b7a, https://brandsweets.com/colors/e7c9a1, https://brandsweets.com/colors/2a221d, https://brandsweets.com/colors/f3ebe1

### Mushroom

- Slug: `mushroom`
- Hexes: #8b7b6b, #c4b8a8, #6a7f5a, #f7f4ef, #2f2a25
- Roles: primary #8b7b6b, secondary #c4b8a8, accent #6a7f5a, surface #f7f4ef, text #2f2a25
- Text on surface: 12.94:1
- Moods: earthy, neutral, muted, minimal
- Why: Taupe, oat and a sage accent — the quiet earth palette: almost neutral, with just enough colour to feel alive.
- Tool: https://brandsweets.com/palettes/new/8b7b6b-c4b8a8-6a7f5a-f7f4ef-2f2a25
- Colors: https://brandsweets.com/colors/8b7b6b, https://brandsweets.com/colors/c4b8a8, https://brandsweets.com/colors/6a7f5a, https://brandsweets.com/colors/f7f4ef, https://brandsweets.com/colors/2f2a25

### Undergrowth

- Slug: `undergrowth`
- Hexes: #7fb069, #5a6650, #e6aa68, #1b2a1f, #e9efe6
- Roles: primary #7fb069, secondary #5a6650, accent #e6aa68, surface #1b2a1f, text #e9efe6
- Text on surface: 12.85:1
- Moods: forest, dark, muted, earthy
- Why: Fern and lichen with a fungus orange on a fir-black — the forest floor at dusk, as a dark theme.
- Tool: https://brandsweets.com/palettes/new/7fb069-5a6650-e6aa68-1b2a1f-e9efe6
- Colors: https://brandsweets.com/colors/7fb069, https://brandsweets.com/colors/5a6650, https://brandsweets.com/colors/e6aa68, https://brandsweets.com/colors/1b2a1f, https://brandsweets.com/colors/e9efe6

## Palette tool

Every tool URL is the palette's state: `/palettes/new/<hex>-<hex>-<hex>-<hex>-<hex>?lock=0,2&style=vibrant`. Hand a link to a human, let them lock and regenerate, and read `lock=` back from the link they return.

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same collection and engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `list_palettes` (e.g. `list_palettes({ mood: "earthy" })`), `suggest_palette` (mood/industry/seed → curated-first, with rationale), `generate_palette`, `analyze_color`, `check_contrast`.