# monday.com Primary (#6161ff)

A brand color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#6161ff`
- RGB: rgb(97, 97, 255)
- HSL: hsl(240, 100%, 69%)
- OKLCH: oklch(0.587 0.228 276.7)
- Relative luminance: 0.1831
- Name: monday.com Primary (`monday-com-primary`, source: brand, brand: monday-com)
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/monday-com-primary

## Tints & shades

- Tints (toward white): #7070ff, #8080ff, #8f8fff, #9e9eff, #adadff, #b8b8ff, #c7c7ff, #d6d6ff, #e5e5ff, #f5f5ff
- Shades (toward black): #4242ff, #1f1fff, #0000ff, #0000db, #0000bd, #000099, #00007a, #000057, #000038, #000014

## Harmonies

- Complementary: #ffff61
- Analogous: #61b0ff, #b061ff
- Triadic: #ff6161, #61ff61
- Split-complementary: #ffb061, #b0ff61
- Tetradic: #ff61b0, #ffff61, #61ffb0

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.5:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2e2eff (7.12:1)
- On black (#000000): 4.66:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8a8aff (7.16:1)

## Brands using this color

- **monday.com** — primary #6161ff — https://brandsweets.com/colors/brands/monday-com
- **monday.com** — accent #6161ff — https://brandsweets.com/colors/brands/monday-com
- **Stripe** — primary #635bff (Δ 1.213) — https://brandsweets.com/colors/brands/stripe

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/6161ff-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#6161ff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.