# Intercom Secondary (#ff5600)

A brand color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ff5600`
- RGB: rgb(255, 86, 0)
- HSL: hsl(20, 100%, 50%)
- OKLCH: oklch(0.677 0.217 39)
- Relative luminance: 0.2792
- Name: Intercom Secondary (`intercom-secondary`, source: brand, brand: intercom-com)
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/intercom-secondary

## Tints & shades

- Tints (toward white): #ff661a, #ff7733, #ff8547, #ff9661, #ffa77a, #ffb894, #ffc9ad, #ffd6c2, #ffe7db, #fff8f5
- Shades (toward black): #e64c00, #d14600, #b83d00, #a33600, #8a2e00, #702500, #5c1f00, #421600, #2e0f00, #140700

## Harmonies

- Complementary: #00aaff
- Analogous: #ff002b, #ffd500
- Triadic: #00ff55, #5500ff
- Split-complementary: #00ffd5, #002aff
- Tetradic: #2bff00, #00aaff, #d400ff

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.19:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d14600 (4.58:1); AA: background → #292929 (4.56:1); AAA: text → #9e3500 (7.09:1)
- On black (#000000): 6.58:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ff6314 (7.05:1)

## Brands using this color

- **Intercom** — secondary #ff5600 — https://brandsweets.com/colors/brands/intercom-com
- **Strava** — primary #fc5404 (Δ 0.727) — https://brandsweets.com/colors/brands/strava-com
- **Substack** — primary #fc5404 (Δ 0.727) — https://brandsweets.com/colors/brands/substack-com
- **Readymag** — accent #ff5000 (Δ 0.948) — https://brandsweets.com/colors/brands/readymag-com
- **Cloudflare** — secondary #ff5e1f (Δ 1.359) — https://brandsweets.com/colors/brands/cloudflare
- **Together AI** — primary #fc4c02 (Δ 1.796) — https://brandsweets.com/colors/brands/together-ai

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ff5600-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ff5600" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.