# #ffbdf4

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ffbdf4`
- RGB: rgb(255, 189, 244)
- HSL: hsl(310, 100%, 87%)
- OKLCH: oklch(0.875 0.103 332.3)
- Relative luminance: 0.6419
- Nearest named color: Bubblegum Heart (#ffbadf, Δ 2.817) — https://brandsweets.com/colors/bubblegum-heart
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/ffbdf4

## Tints & shades

- Tints (toward white): #ffc2f5, #ffc7f6, #ffccf6, #ffd1f7, #ffdbf9, #ffe0fa, #ffe5fb, #ffebfc, #fff0fc, #fff5fd
- Shades (toward black): #ff94ed, #ff66e5, #ff3ddf, #ff14d8, #eb00c3, #bd009d, #94007b, #6b0059, #3d0033, #140011

## Harmonies

- Complementary: #bdffc8
- Analogous: #e9bdff, #ffbdd3
- Triadic: #f4ffbd, #bdf4ff
- Split-complementary: #d3ffbd, #bdffe9
- Tetradic: #ffe9bd, #bdffc8, #bdd3ff

## Colors that go with #ffbdf4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ffbdf4: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lavender Milk and Railway's brand system put Midnight Blue beside #ffbdf4, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #ffbdf4: 5 real palettes, including Calendly's brand system and Macaron, as the accent. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Macaron (https://brandsweets.com/palettes/light#macaron), Steam (https://brandsweets.com/colors/brands/steampowered-com), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #ffbdf4: 4 real palettes, including Garden Wedding and Stone, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #ffbdf4 in 12 real palettes, including Macaron and Garden Wedding, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/taupe
- **Emerald Green** #50c878 [harmony: complementary] — Emerald Green sits directly opposite #ffbdf4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/emerald-green
- **Yellow Green** #9acd32 [harmony, pool: split] — Yellow Green is a split-complement of #ffbdf4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Steam (https://brandsweets.com/colors/brands/steampowered-com). — https://brandsweets.com/colors/yellowgreen
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #ffbdf4: 3 real palettes, including Calendly's brand system and Mistral AI's brand system, as the lead colour. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d600b2 (4.66:1); AA: background → #595959 (4.62:1); AAA: text → #a30088 (7.21:1); AAA: background → #3d3d3d (7.16:1)
- On black (#000000): 13.84:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ffbdf4-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ffbdf4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.