# #ffb01f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ffb01f`
- RGB: rgb(255, 176, 31)
- HSL: hsl(39, 100%, 56%)
- OKLCH: oklch(0.813 0.165 75.1)
- Relative luminance: 0.5241
- Nearest named color: orange (#ffa500, Δ 2.487) — https://brandsweets.com/colors/orange
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ffb01f

## Tints & shades

- Tints (toward white): #ffb833, #ffbf47, #ffc861, #ffcf75, #ffd68a, #ffdd9e, #ffe4b3, #ffedcc, #fff4e0, #fffbf5
- Shades (toward black): #ffa805, #eb9800, #cc8500, #b37400, #996300, #805300, #664200, #472e00, #2e1e00, #140d00

## Harmonies

- Complementary: #1f6dff
- Analogous: #ff401f, #ddff1f
- Triadic: #1fffb0, #b01fff
- Split-complementary: #1fddff, #401fff
- Tetradic: #1fff40, #1f6dff, #ff1fdd

## Colors that go with #ffb01f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ffb01f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Campus (https://brandsweets.com/palettes/friendly#campus), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: complementary] — Deep Sky Blue sits directly opposite #ffb01f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #ffb01f: 4 real palettes, including Open House and Coastal, as the supporting colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coastal (https://brandsweets.com/palettes/cool#coastal), Diner (https://brandsweets.com/palettes/vivid#diner), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Coffee Bar and Forest Floor put Champagne beside #ffb01f, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #ffb01f: 6 real palettes, including Mastodon hosted on mastodon.social's brand system and Gopro's brand system, as the supporting colour. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Gopro (https://brandsweets.com/colors/brands/gopro-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #ffb01f in 8 real palettes, including Tequila Sunrise and McDonald's's brand system, as the lead colour. Seen in: Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #ffb01f in 4 real palettes, including Farmers Market and Undergrowth, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Miro (https://brandsweets.com/colors/brands/miro-com). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ffb01f: 11 real palettes, including Gopro's brand system and Wikipedia's brand system, as the lead colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a36a00 (4.55:1); AA: background → #4d4d4d (4.62:1); AAA: text → #7a5000 (7.06:1); AAA: background → #303030 (7.22:1)
- On black (#000000): 11.48:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Mistral AI** — secondary #ffaf01 (Δ 0.594) — https://brandsweets.com/colors/brands/mistral-ai
- **Olympics** — secondary #fcb131 (Δ 0.771) — https://brandsweets.com/colors/brands/olympics-com
- **Rivian** — accent #ffac00 (Δ 0.971) — https://brandsweets.com/colors/brands/rivian-com
- **Rivian** — secondary #ffaa00 (Δ 1.374) — https://brandsweets.com/colors/brands/rivian-com
- **Rippling** — primary #ffa81d (Δ 1.888) — https://brandsweets.com/colors/brands/rippling-com
- **Rippling** — accent #ffa81d (Δ 1.888) — https://brandsweets.com/colors/brands/rippling-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ffb01f-c4ba9c-62b9cb-2c2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ffb01f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.