# #ffadb0

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ffadb0`
- RGB: rgb(255, 173, 176)
- HSL: hsl(358, 100%, 84%)
- OKLCH: oklch(0.827 0.097 17)
- Relative luminance: 0.5428
- Nearest named color: Apricot Haze (#ffaaaa, Δ 0.883) — https://brandsweets.com/colors/apricot-haze
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/ffadb0

## Tints & shades

- Tints (toward white): #ffb3b5, #ffbdbf, #ffc2c4, #ffccce, #ffd1d3, #ffd6d8, #ffe0e1, #ffe5e6, #fff0f0, #fff5f5
- Shades (toward black): #ff8589, #ff5c61, #ff333a, #ff0a12, #e00007, #b80006, #8f0005, #660003, #3d0002, #140001

## Harmonies

- Complementary: #adfffc
- Analogous: #ffadd9, #ffd3ad
- Triadic: #b0ffad, #adb0ff
- Split-complementary: #adffd3, #add9ff
- Tetradic: #d9ffad, #adfffc, #d3adff

## Colors that go with #ffadb0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ffadb0: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #ffadb0 in 4 real palettes, including Casper Sleep's brand system and Cartier's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Eggplant** #614051 [pool] — Eggplant shows up next to #ffadb0 in 5 real palettes, including Blush and Sepia Mono, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Velvet (https://brandsweets.com/palettes/luxury#velvet). — https://brandsweets.com/colors/eggplant
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #ffadb0, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #ffadb0: 5 real palettes, including Sorbet and Nursery, as the accent. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Nursery (https://brandsweets.com/palettes/light#nursery), Macaron (https://brandsweets.com/palettes/light#macaron), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #ffadb0: 7 real palettes, including Garden Wedding and Oatmeal, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/sage-green
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #ffadb0 in 4 real palettes, including Pastel Pop and Dusty Blue, as the supporting colour. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Still Water (https://brandsweets.com/palettes/cool#still-water), Oatly (https://brandsweets.com/colors/brands/oatly-com). — https://brandsweets.com/colors/skyblue
- **Dark Turquoise** #00ced1 [harmony: complementary] — Dark Turquoise sits directly opposite #ffadb0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkturquoise

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.77:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #eb0008 (4.63:1); AA: background → #4f4f4f (4.62:1); AAA: text → #b30006 (7.19:1); AAA: background → #333333 (7.13:1)
- On black (#000000): 11.86:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ffadb0-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ffadb0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.