# #ffa04d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ffa04d`
- RGB: rgb(255, 160, 77)
- HSL: hsl(28, 100%, 65%)
- OKLCH: oklch(0.788 0.149 59)
- Relative luminance: 0.4694
- Nearest named color: Bittersweet (#fea051, Δ 0.361) — https://brandsweets.com/colors/bittersweet
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ffa04d

## Tints & shades

- Tints (toward white): #ffa85c, #ffb370, #ffbb80, #ffc38f, #ffcea3, #ffd6b3, #ffdec2, #ffe7d1, #fff1e5, #fffaf5
- Shades (toward black): #ff8f2e, #ff7f0f, #f07000, #d16200, #b35300, #8f4300, #703400, #522600, #331800, #140a00

## Harmonies

- Complementary: #4dacff
- Analogous: #ff4d52, #fff94d
- Triadic: #4dffa0, #a04dff
- Split-complementary: #4dfff9, #4d52ff
- Tetradic: #52ff4d, #4dacff, #f94dff

## Colors that go with #ffa04d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ffa04d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Amazon (https://brandsweets.com/colors/brands/amazon-com), Campus (https://brandsweets.com/palettes/friendly#campus), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #ffa04d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: complementary] — Deep Sky Blue sits directly opposite #ffa04d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Elastic (https://brandsweets.com/colors/brands/elastic-co), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and Sketch's brand system put Blue beside #ffa04d, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Lexus (https://brandsweets.com/colors/brands/lexus-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Forest Floor and Midnight Luxe put Champagne beside #ffa04d, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #ffa04d in 7 real palettes, including Retro Pop and Tequila Sunrise, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Burger King (https://brandsweets.com/colors/brands/bk-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ffa04d: 10 real palettes, including Amazon's brand system and Campus, as the accent. Seen in: Amazon (https://brandsweets.com/colors/brands/amazon-com), Campus (https://brandsweets.com/palettes/friendly#campus), Gopro (https://brandsweets.com/colors/brands/gopro-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #ffa04d: 7 real palettes, including PostHog's brand system and Playground, as the lead colour. Seen in: PostHog (https://brandsweets.com/colors/brands/posthog-com), Playground (https://brandsweets.com/palettes/bold#playground), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.02:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bd5800 (4.61:1); AA: background → #474747 (4.6:1); AAA: text → #8f4300 (7.07:1); AAA: background → #2b2b2b (7:1)
- On black (#000000): 10.39:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Golden Hour** (sunset, warm, vivid, light) — #f4a259, #f25f5c, #5b3758, #fff7ec, #2b1a2b — Apricot into coral into plum — a sunset flattened to three tokens, with the plum doubling as the twilight text colour. — tool: https://brandsweets.com/palettes/new/f4a259-f25f5c-5b3758-fff7ec-2b1a2b — collection: https://brandsweets.com/palettes/sunset

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ffa04d-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ffa04d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
