# #ff4dc4

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ff4dc4`
- RGB: rgb(255, 77, 196)
- HSL: hsl(320, 100%, 65%)
- OKLCH: oklch(0.705 0.241 344.1)
- Relative luminance: 0.3055
- Nearest named color: Drunken Flamingo (#ff55cc, Δ 1.458) — https://brandsweets.com/colors/drunken-flamingo
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ff4dc4

## Tints & shades

- Tints (toward white): #ff5cc9, #ff70cf, #ff80d5, #ff8fda, #ffa3e0, #ffb3e6, #ffc2eb, #ffd1f0, #ffe5f7, #fff5fc
- Shades (toward black): #ff2eb9, #ff0faf, #f000a0, #d1008b, #b30077, #8f005f, #70004b, #520036, #330022, #14000e

## Harmonies

- Complementary: #4dff88
- Analogous: #e14dff, #ff4d6a
- Triadic: #c4ff4d, #4dc3ff
- Split-complementary: #6aff4d, #4dffe1
- Tetradic: #ffe14d, #4dff88, #4d6aff

## Colors that go with #ff4dc4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #ff4dc4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #ff4dc4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Lime Green** #32cd32 [harmony: split] — Lime Green is a split-complement of #ff4dc4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/limegreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #ff4dc4: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #ff4dc4 in two real palettes: Snyk's brand system and The Ordinary's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #ff4dc4, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Deep Sky Blue** #00bfff [harmony: triadic] — Deep Sky Blue completes a triad with #ff4dc4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/deepskyblue
- **Goldenrod** #daa520 [harmony: triadic] — Goldenrod completes a triad with #ff4dc4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e00096 (4.56:1); AA: background → #2e2e2e (4.6:1); AAA: text → #a80070 (7.24:1); AAA: background → #000000 (7.11:1)
- On black (#000000): 7.11:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ff4dc4-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ff4dc4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.