# #ff4a2e

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ff4a2e`
- RGB: rgb(255, 74, 46)
- HSL: hsl(8, 100%, 59%)
- OKLCH: oklch(0.667 0.221 31.7)
- Relative luminance: 0.2635
- Nearest named color: orangered (#ff4500, Δ 1.791) — https://brandsweets.com/colors/orangered
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ff4a2e

## Tints & shades

- Tints (toward white): #ff5b42, #ff6d57, #ff7f6b, #ff9180, #ffa294, #ffafa3, #ffc1b8, #ffd3cc, #ffe4e0, #fff6f5
- Shades (toward black): #ff3414, #f52100, #db1d00, #bd1900, #a31600, #851200, #6b0e00, #4d0a00, #330700, #140300

## Harmonies

- Complementary: #2ee3ff
- Analogous: #ff2e7b, #ffb22e
- Triadic: #2eff4a, #4a2eff
- Split-complementary: #2effb2, #2e7bff
- Tetradic: #7bff2e, #2ee3ff, #b22eff

## Colors that go with #ff4a2e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ff4a2e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Tumblr (https://brandsweets.com/colors/brands/tumblr-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Audi (https://brandsweets.com/colors/brands/audi-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #ff4a2e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Amber** #ffbf00 [pool] — Amber is paired with #ff4a2e in 7 real palettes, including Heatwave and Ember, as the supporting colour. Seen in: Heatwave (https://brandsweets.com/palettes/warm#heatwave), Ember (https://brandsweets.com/palettes/bold#ember), Google (https://brandsweets.com/colors/brands/google-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Monzo's brand system and Readymag's brand system put Blue beside #ff4a2e, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #ff4a2e: 4 real palettes, including NASA's brand system and Tide's brand system, as the lead colour. Seen in: NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #ff4a2e in 8 real palettes, including Pizza Hut's brand system and Wise's brand system, as the supporting colour. Seen in: Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Wise (https://brandsweets.com/colors/brands/wise-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ff4a2e: 14 real palettes, including Strava's brand system and Soundcloud's brand system, as the accent. Seen in: Strava (https://brandsweets.com/colors/brands/strava-com), Soundcloud (https://brandsweets.com/colors/brands/soundcloud-com), PlanetScale (https://brandsweets.com/colors/brands/planetscale-com), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #ff4a2e: 7 real palettes, including Heatwave and Readymag's brand system, as the accent. Seen in: Heatwave (https://brandsweets.com/palettes/warm#heatwave), Readymag (https://brandsweets.com/colors/brands/readymag-com), Figma (https://brandsweets.com/colors/brands/figma), Databricks (https://brandsweets.com/colors/brands/databricks-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.35:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e61f00 (4.6:1); AA: background → #262626 (4.52:1); AAA: text → #ad1700 (7.24:1)
- On black (#000000): 6.27:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ff6047 (7.02:1)

## Brands using this color

- **Tumblr** — accent #ff4930 (Δ 0.238) — https://brandsweets.com/colors/brands/tumblr-com
- **Monzo** — secondary #ff4f40 (Δ 1.412) — https://brandsweets.com/colors/brands/monzo-com
- **Reddit** — primary #ff4500 (Δ 1.791) — https://brandsweets.com/colors/brands/reddit-com
- **HubSpot** — secondary #ff4800 (Δ 1.819) — https://brandsweets.com/colors/brands/hubspot-com
- **NASA** — secondary #fc3d21 (Δ 1.919) — https://brandsweets.com/colors/brands/nasa-gov

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ff4a2e-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ff4a2e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
