# #ff002f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ff002f`
- RGB: rgb(255, 0, 47)
- HSL: hsl(349, 100%, 50%)
- OKLCH: oklch(0.63 0.255 24.4)
- Relative luminance: 0.2147
- Nearest named color: red (#ff0000, Δ 2.207) — https://brandsweets.com/colors/red
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ff002f

## Tints & shades

- Tints (toward white): #ff1a44, #ff3358, #ff4769, #ff617e, #ff7a93, #ff94a8, #ffadbc, #ffc2cd, #ffdbe2, #fff5f7
- Shades (toward black): #e6002a, #d10026, #b80022, #a3001e, #8a0019, #700015, #5c0011, #42000c, #2e0008, #140004

## Harmonies

- Complementary: #00ffd0
- Analogous: #ff00ae, #ff5100
- Triadic: #2fff00, #002fff
- Split-complementary: #00ff51, #00aeff
- Tetradic: #aeff00, #00ffd0, #5100ff

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.97:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #eb002b (4.6:1); AA: background → #171717 (4.52:1); AAA: text → #b30021 (7.15:1)
- On black (#000000): 5.29:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ff5c7a (7.06:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ff002f-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ff002f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.