# #fe8d80

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fe8d80`
- RGB: rgb(254, 141, 128)
- HSL: hsl(6, 98%, 75%)
- OKLCH: oklch(0.763 0.139 27.7)
- Relative luminance: 0.4168
- Nearest named color: salmon (#fa8072, Δ 3.041) — https://brandsweets.com/colors/salmon
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/fe8d80

## Tints & shades

- Tints (toward white): #fe968b, #fea49a, #feada4, #feb6ae, #fec4bd, #fecdc7, #ffd6d2, #ffdfdc, #ffedeb, #fff6f5
- Shades (toward black): #fd6d5d, #fd4e3a, #fd2e17, #ed1a02, #ca1602, #a21202, #7e0e01, #5b0a01, #380601, #140200

## Harmonies

- Complementary: #81f1fe
- Analogous: #fe81b3, #fecc81
- Triadic: #81fe8d, #8d81fe
- Split-complementary: #81fecc, #81b3fe
- Tetradic: #b3fe81, #81f1fe, #cc81fe

## Colors that go with #fe8d80

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fe8d80: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Mercury (https://brandsweets.com/colors/brands/mercury-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Dark Turquoise** #00ced1 [harmony, pool: complementary] — Dark Turquoise sits directly opposite #fe8d80 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/darkturquoise
- **Amber** #ffbf00 [pool] — Amber is paired with #fe8d80 in 4 real palettes, including Beach Hut and Ahrefs's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #fe8d80 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fe8d80 in 5 real palettes, including Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fe8d80: 6 real palettes, including Target : Expect More. Pay Less.'s brand system and Postman's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Postman (https://brandsweets.com/colors/brands/postman-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #fe8d80: 4 real palettes, including Spline's brand system and Playground, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Playground (https://brandsweets.com/palettes/bold#playground), Abstract (https://brandsweets.com/colors/brands/abstract-com), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/dodgerblue
- **Eggplant** #614051 [pool] — Eggplant shows up next to #fe8d80 in 4 real palettes, including Blush and Golden Hour, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Bramble (https://brandsweets.com/palettes/muted#bramble), Velvet (https://brandsweets.com/palettes/luxury#velvet). — https://brandsweets.com/colors/eggplant

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.25:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e81902 (4.59:1); AA: background → #404040 (4.61:1); AAA: text → #b11302 (7.09:1); AAA: background → #212121 (7.16:1)
- On black (#000000): 9.34:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fe8d80-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fe8d80" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.