# #fe4da9

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fe4da9`
- RGB: rgb(254, 77, 169)
- HSL: hsl(329, 99%, 65%)
- OKLCH: oklch(0.694 0.227 352.8)
- Relative luminance: 0.2924
- Nearest named color: Eosin Pink (#ff5ec4, Δ 4.173) — https://brandsweets.com/colors/eosin-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fe4da9

## Tints & shades

- Tints (toward white): #fe5db0, #fe71ba, #fe80c1, #fe8fc9, #ffa4d3, #ffb3da, #ffc2e1, #ffd1e9, #ffe6f3, #fff5fa
- Shades (toward black): #fe2f9a, #fe108b, #ef017c, #d0016c, #b2015c, #8e014a, #70013a, #51002a, #33001a, #14000b

## Harmonies

- Complementary: #4dfea3
- Analogous: #fb4dfe, #fe4d50
- Triadic: #a9fe4d, #4da9fe
- Split-complementary: #50fe4d, #4dfefb
- Tetradic: #fefb4d, #4dfea3, #4d50fe

## Colors that go with #fe4da9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #fe4da9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Tomato** #ff6347 [harmony, pool: analogous] — Tomato is #fe4da9's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Airbnb (https://brandsweets.com/colors/brands/airbnb), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fe4da9: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Lime Green** #32cd32 [harmony: split] — Lime Green is a split-complement of #fe4da9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/limegreen
- **Crimson** #dc143c [pool] — Crimson is paired with #fe4da9 in two real palettes: The Ordinary's brand system and Target : Expect More. Pay Less.'s brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fe4da9: two real palettes: Maybelline's brand system and Target : Expect More. Pay Less.'s brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #fe4da9 in two real palettes: Airbnb's brand system and Raycast's brand system, as the text colour against it. Seen in: Airbnb (https://brandsweets.com/colors/brands/airbnb), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/taupe
- **Yellow** #ffff00 [pool] — Two real palettes: Arcade and JetBrains's brand system put Yellow beside #fe4da9, as the accent. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.07:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e40177 (4.6:1); AA: background → #2b2b2b (4.62:1); AAA: text → #ad015a (7.17:1)
- On black (#000000): 6.85:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fe52ab (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fe4da9-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fe4da9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.