# #fe43bd

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fe43bd`
- RGB: rgb(254, 67, 189)
- HSL: hsl(321, 99%, 63%)
- OKLCH: oklch(0.693 0.248 345.6)
- Relative luminance: 0.2876
- Nearest named color: Drunken Flamingo (#ff55cc, Δ 2.975) — https://brandsweets.com/colors/drunken-flamingo
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fe43bd

## Tints & shades

- Tints (toward white): #fe58c4, #fe67c9, #fe7bd0, #fe8ad6, #ff9fdd, #ffaee2, #ffc2e9, #ffd1ef, #ffe6f6, #fff5fb
- Shades (toward black): #fe25b2, #fe06a7, #e40195, #c60181, #ad0170, #8e015d, #700149, #510035, #330021, #14000d

## Harmonies

- Complementary: #43fe85
- Analogous: #e243fe, #fe435f
- Triadic: #bdfe43, #43bdfe
- Split-complementary: #5ffe43, #43fee2
- Tetradic: #fee243, #43fe85, #435ffe

## Colors that go with #fe43bd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #fe43bd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #fe43bd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #fe43bd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #fe43bd in two real palettes: The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #fe43bd, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #fe43bd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Deep Sky Blue** #00bfff [harmony: triadic] — Deep Sky Blue completes a triad with #fe43bd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/deepskyblue
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #fe43bd, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.11:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #df0192 (4.61:1); AA: background → #2b2b2b (4.55:1); AAA: text → #a7016d (7.32:1)
- On black (#000000): 6.75:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fe4dc0 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fe43bd-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fe43bd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.