# #fd8caa

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fd8caa`
- RGB: rgb(253, 140, 170)
- HSL: hsl(344, 97%, 77%)
- OKLCH: oklch(0.77 0.14 3.9)
- Relative luminance: 0.4254
- Nearest named color: Bubblegum Beam (#f887c7, Δ 4.79) — https://brandsweets.com/colors/bubblegum-beam
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/fd8caa

## Tints & shades

- Tints (toward white): #fd96b1, #fea0b9, #feaac0, #feb4c7, #fec3d3, #fecdda, #fed7e1, #ffe1e9, #ffebf0, #fff5f8
- Shades (toward black): #fd6890, #fc4072, #fc1d58, #f10443, #ce0339, #a6032e, #830224, #5f011b, #37010f, #140006

## Harmonies

- Complementary: #8bfddf
- Analogous: #fd8be3, #fda68b
- Triadic: #aafd8b, #8baafd
- Split-complementary: #8bfda6, #8be3fd
- Tetradic: #e3fd8b, #8bfddf, #a68bfd

## Colors that go with #fd8caa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fd8caa: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Dark Turquoise** #00ced1 [harmony, pool: complementary] — Dark Turquoise sits directly opposite #fd8caa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/darkturquoise
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Haze and Casper Sleep's brand system put Midnight Blue beside #fd8caa, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #fd8caa: 4 real palettes, including Polaroid and Chalkboard, as the supporting colour. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #fd8caa in 14 real palettes, including Meadow and Blossom, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/taupe
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #fd8caa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Meadow and Lido put Mustard Yellow beside #fd8caa, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #fd8caa: 3 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.21:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ec0442 (4.5:1); AA: background → #424242 (4.55:1); AAA: text → #b00331 (7.23:1); AAA: background → #242424 (7.03:1)
- On black (#000000): 9.51:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Mercury** — accent #fc92b4 (Δ 1.589) — https://brandsweets.com/colors/brands/mercury-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fd8caa-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fd8caa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.