# #fce77d

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fce77d`
- RGB: rgb(252, 231, 125)
- HSL: hsl(50, 95%, 74%)
- OKLCH: oklch(0.924 0.129 98.4)
- Relative luminance: 0.7933
- Nearest named color: khaki (#f0e68c, Δ 2.178) — https://brandsweets.com/colors/khaki
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/fce77d

## Tints & shades

- Tints (toward white): #fce988, #fceb97, #fdeda1, #fdf0af, #fdf2b9, #fdf4c3, #fef7d2, #fef8dc, #fefbeb, #fffdf5
- Shades (toward black): #fbe05b, #fada38, #f9d315, #e5c006, #c2a205, #9f8504, #7c6803, #5a4b02, #372e01, #141101

## Harmonies

- Complementary: #7e93fc
- Analogous: #fca87e, #d2fc7e
- Triadic: #7efce7, #e77efc
- Split-complementary: #7ed2fc, #a87efc
- Tetradic: #7efca8, #7e93fc, #fc7ed2

## Colors that go with #fce77d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fce77d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #fce77d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Goldenrod** #daa520 [harmony, pool: analogous] — Goldenrod is #fce77d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Harvest (https://brandsweets.com/palettes/warm#harvest), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Binance's brand system put Blue beside #fce77d, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #fce77d in 8 real palettes, including Lay's's brand system and Diner, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #fce77d in 4 real palettes, including Miro's brand system and BrandSweets's brand system, as the supporting colour. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #fce77d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fce77d: 7 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.25:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8b7504 (4.52:1); AA: background → #666666 (4.61:1); AAA: text → #685703 (7.11:1); AAA: background → #4a4a4a (7.12:1)
- On black (#000000): 16.87:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Lagoon** (ocean, vivid, light, summer) — #06b6d4, #14b8a6, #fde68a, #ffffff, #134e4a — Turquoise and teal with a sand-yellow on white — shallow tropical water; the deep teal text is the reef. — tool: https://brandsweets.com/palettes/new/06b6d4-14b8a6-fde68a-ffffff-134e4a — collection: https://brandsweets.com/palettes/ocean

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fce77d-c4c29c-4eacdf-292d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fce77d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
