# #fc3696

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fc3696`
- RGB: rgb(252, 54, 150)
- HSL: hsl(331, 97%, 60%)
- OKLCH: oklch(0.666 0.241 357)
- Relative luminance: 0.2554
- Nearest named color: deeppink (#ff1493, Δ 2.364) — https://brandsweets.com/colors/deeppink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fc3696

## Tints & shades

- Tints (toward white): #fc4aa0, #fd5eab, #fd6db3, #fd81bd, #fd96c8, #feaad2, #febedd, #fecde5, #ffe1ef, #fff5fa
- Shades (toward black): #fb1886, #f60479, #d8036a, #bf035e, #a1024f, #830240, #690234, #4b0125, #320119, #14000a

## Harmonies

- Complementary: #36fc9c
- Analogous: #fc36f9, #fc3936
- Triadic: #96fc36, #3696fc
- Split-complementary: #36fc39, #36f9fc
- Tetradic: #f9fc36, #36fc9c, #3936fc

## Colors that go with #fc3696

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #fc3696 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fc3696: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Audi (https://brandsweets.com/colors/brands/audi-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Gold** #ffd700 [pool] — Gold shows up next to #fc3696 in 4 real palettes, including Night Market and Tequila Sunrise, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/gold
- **Tomato** #ff6347 [harmony, pool: analogous] — Tomato is #fc3696's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Airbnb (https://brandsweets.com/colors/brands/airbnb), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #fc3696: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #fc3696: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #fc3696 in 3 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Diner and Crayon Box put Mustard Yellow beside #fc3696, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/mustard

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e70472 (4.51:1); AA: background → #242424 (4.51:1); AAA: text → #b00356 (7.02:1)
- On black (#000000): 6.11:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fc59a8 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fc3696-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fc3696" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.