# #fbf874

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fbf874`
- RGB: rgb(251, 248, 116)
- HSL: hsl(59, 94%, 72%)
- OKLCH: oklch(0.956 0.153 107.8)
- Relative luminance: 0.889
- Nearest named color: Banana (#fffc79, Δ 1.198) — https://brandsweets.com/colors/banana
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/fbf874

## Tints & shades

- Tints (toward white): #fbf983, #fbfa8d, #fcfa9c, #fcfba6, #fdfcb5, #fdfcc4, #fdfdce, #fefddc, #fefee6, #fffff5
- Shades (toward black): #faf752, #f9f52f, #f8f412, #dfdb07, #bcb906, #999705, #777504, #595803, #363602, #141301

## Harmonies

- Complementary: #7477fb
- Analogous: #fbb574, #bafb74
- Triadic: #74fbf8, #f874fb
- Split-complementary: #74bafb, #b574fb
- Tetradic: #74fbb5, #7477fb, #fb74ba

## Colors that go with #fbf874

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #fbf874 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Snapchat's brand system and Bumble's brand system put Blue beside #fbf874, as the supporting colour. Seen in: Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fbf874: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #fbf874 in 7 real palettes, including Lay's's brand system and Ferrari's brand system, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fbf874: 4 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #fbf874 in 11 real palettes, including Crayon Box and Calvin Klein's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 4 real palettes, including Crayon Box and Night Market put Tomato beside #fbf874, as the lead colour. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Night Market (https://brandsweets.com/palettes/vivid#night-market), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/tomato
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #fbf874: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.12:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7c7a04 (4.52:1); AA: background → #6e6e6e (4.56:1); AAA: text → #595803 (7.44:1); AAA: background → #4f4f4f (7.33:1)
- On black (#000000): 18.78:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fbf874-bbbea2-4e96df-272d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fbf874" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.