# #fb9f98

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fb9f98`
- RGB: rgb(251, 159, 152)
- HSL: hsl(4, 93%, 79%)
- OKLCH: oklch(0.793 0.111 24.6)
- Relative luminance: 0.4757
- Nearest named color: Calabrese (#f4a6a3, Δ 1.978) — https://brandsweets.com/colors/calabrese
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/fb9f98

## Tints & shades

- Tints (toward white): #fca7a1, #fcb1ab, #fcbab5, #fdc3bf, #fdccc9, #fdd1ce, #fedad8, #fee3e1, #feedeb, #fff6f5
- Shades (toward black): #fa7e75, #f9594e, #f7392b, #f11809, #cf1507, #a71106, #850d05, #5e0903, #3b0602, #140201

## Harmonies

- Complementary: #98f5fb
- Analogous: #fb98c3, #fbd098
- Triadic: #98fb9e, #9e98fb
- Split-complementary: #98fbd0, #98c3fb
- Tetradic: #c3fb98, #98f5fb, #d098fb

## Colors that go with #fb9f98

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fb9f98: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Mercury (https://brandsweets.com/colors/brands/mercury-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Bramble and Forest Floor put Champagne beside #fb9f98, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #fb9f98: 4 real palettes, including Desert Road and Bramble, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #fb9f98 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fb9f98 in 6 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fb9f98: 4 real palettes, including Target : Expect More. Pay Less.'s brand system and Victoria's Secret's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/denim
- **Eggplant** #614051 [pool] — Eggplant shows up next to #fb9f98 in 5 real palettes, including Golden Hour and Blush, as the accent. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Blush (https://brandsweets.com/palettes/light#blush), Bramble (https://brandsweets.com/palettes/muted#bramble), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/eggplant
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and Tide Pool put Midnight Blue beside #fb9f98, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e71708 (4.64:1); AA: background → #474747 (4.65:1); AAA: text → #b11206 (7.1:1); AAA: background → #2b2b2b (7.09:1)
- On black (#000000): 10.51:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Nursery** (light, muted, friendly) — #f4a6a0, #a8d8ea, #ffd97d, #fef9f3, #4a3f3a — Pastel coral, sky and butter — soft enough for a newborn brand, with warm brown text instead of harsh black. — tool: https://brandsweets.com/palettes/new/f4a6a0-a8d8ea-ffd97d-fef9f3-4a3f3a — collection: https://brandsweets.com/palettes/light

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fb9f98-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fb9f98" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
