# #fb0480

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fb0480`
- RGB: rgb(251, 4, 128)
- HSL: hsl(330, 97%, 50%)
- OKLCH: oklch(0.639 0.257 1.9)
- Relative luminance: 0.2215
- Nearest named color: Berry Blast (#ff017f, Δ 0.808) — https://brandsweets.com/colors/berry-blast
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fb0480

## Tints & shades

- Tints (toward white): #fc1d8c, #fc3699, #fc4aa3, #fd63b0, #fd7cbd, #fd96c9, #feafd6, #fec3e0, #fedced, #fff5fa
- Shades (toward black): #e20373, #ce0369, #b5035c, #a10252, #880245, #6f0238, #5a012e, #410121, #2d0117, #14000a

## Harmonies

- Complementary: #04fb80
- Analogous: #fb04fb, #fb0404
- Triadic: #80fb04, #0480fb
- Split-complementary: #04fb04, #04fbfb
- Tetradic: #fbfb04, #04fb80, #0404fb

## Colors that go with #fb0480

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #fb0480 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fb0480 in 6 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fb0480: 4 real palettes, including Maybelline's brand system and ElevenLabs's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io), Costco (https://brandsweets.com/colors/brands/costco-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #fb0480 in 5 real palettes, including Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/gold
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #fb0480: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fb0480: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #fb0480 in 3 real palettes, including Ubisoft's brand system and Pizza Hut's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #fb0480: 3 real palettes, including Retro Pop and Wendy's's brand system, as the supporting colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.87:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e20373 (4.67:1); AA: background → #1a1a1a (4.5:1); AAA: text → #ab0357 (7.29:1)
- On black (#000000): 5.43:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fc59ab (7.16:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fb0480-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fb0480" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.