# #fadf66

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fadf66`
- RGB: rgb(250, 223, 102)
- HSL: hsl(49, 94%, 69%)
- OKLCH: oklch(0.903 0.143 96.8)
- Relative luminance: 0.7406
- Nearest named color: Mustard Yellow (#ffdb58, Δ 1.278) — https://brandsweets.com/colors/mustard
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fadf66

## Tints & shades

- Tints (toward white): #fbe274, #fbe583, #fce892, #fceba1, #fdeeb0, #fdf1ba, #fdf4c9, #fef7d7, #fefae6, #fffdf5
- Shades (toward black): #f9d948, #f8d225, #f7cb08, #d5af07, #b79706, #947a05, #776204, #544503, #362d02, #141001

## Harmonies

- Complementary: #6681fa
- Analogous: #fa9566, #cbfa66
- Triadic: #66fadf, #df66fa
- Split-complementary: #66cbfa, #9566fa
- Tetradic: #66fa95, #6681fa, #fa66cb

## Colors that go with #fadf66

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fadf66: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #fadf66: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #fadf66 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Binance's brand system put Blue beside #fadf66, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #fadf66: 4 real palettes, including NBA's brand system and Blueprint, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fadf66 in 8 real palettes, including Lay's's brand system and Diner, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fadf66: 7 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #fadf66: 5 real palettes, including Star Wars's brand system and Miro's brand system, as the supporting colour. Seen in: Star Wars (https://brandsweets.com/colors/brands/starwars-com), Miro (https://brandsweets.com/colors/brands/miro-com), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.33:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8b7204 (4.66:1); AA: background → #636363 (4.52:1); AAA: text → #685503 (7.27:1); AAA: background → #454545 (7.22:1)
- On black (#000000): 15.81:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Bumble** — accent #ffdb5b (Δ 1.176) — https://brandsweets.com/colors/brands/bumble-com
- **Lay's** — secondary #fce45d (Δ 1.68) — https://brandsweets.com/colors/brands/lays-com
- **FIFA** — accent #ffdc4e (Δ 1.724) — https://brandsweets.com/colors/brands/fifa-com
- **Star Wars** — accent #fade4b (Δ 1.983) — https://brandsweets.com/colors/brands/starwars-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fadf66-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fadf66" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.