# #fa5d19

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fa5d19`
- RGB: rgb(250, 93, 25)
- HSL: hsl(18, 96%, 54%)
- OKLCH: oklch(0.678 0.204 39.7)
- Relative luminance: 0.2822
- Nearest named color: Basketball (#ee6730, Δ 2.505) — https://brandsweets.com/colors/basketball
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fa5d19

## Tints & shades

- Tints (toward white): #fb6b2d, #fb7c46, #fc8b5a, #fc9c73, #fdaa87, #fdb89b, #fdcab4, #fed8c8, #feeae1, #fff8f5
- Shades (toward black): #f54d05, #dc4504, #c33d04, #aa3503, #912e03, #782602, #5f1e02, #461601, #2d0e01, #140600

## Harmonies

- Complementary: #19b7fa
- Analogous: #fa1946, #facd19
- Triadic: #19fa5d, #5d19fa
- Split-complementary: #19facd, #1946fa
- Tetradic: #46fa19, #19b7fa, #cd19fa

## Colors that go with #fa5d19

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #fa5d19 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fa5d19: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #fa5d19 in 8 real palettes, including Ember and Heatwave, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Maple (https://brandsweets.com/palettes/warm#maple), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Readymag's brand system and Glossier's brand system put Blue beside #fa5d19, as the supporting colour. Seen in: Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #fa5d19 in 4 real palettes, including Kiln and Chalkboard, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #fa5d19: 4 real palettes, including Tide's brand system and NASA's brand system, as the lead colour. Seen in: Tide (https://brandsweets.com/colors/brands/tide-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #fa5d19: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fa5d19 in 8 real palettes, including Pizza Hut's brand system and Burger King's brand system, as the supporting colour. Seen in: Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.16:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d24204 (4.64:1); AA: background → #292929 (4.6:1); AAA: text → #a03203 (7.11:1)
- On black (#000000): 6.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fb6728 (7.07:1)

## Brands using this color

- **Cloudflare** — secondary #ff5e1f (Δ 1.032) — https://brandsweets.com/colors/brands/cloudflare
- **Intercom** — secondary #ff5600 (Δ 1.26) — https://brandsweets.com/colors/brands/intercom-com
- **Soundcloud** — secondary #ff5500 (Δ 1.365) — https://brandsweets.com/colors/brands/soundcloud-com
- **Prepare your taste buds...** — primary #fc5404 (Δ 1.383) — https://brandsweets.com/colors/brands/grubhub-com
- **Strava** — primary #fc5404 (Δ 1.383) — https://brandsweets.com/colors/brands/strava-com
- **Substack** — primary #fc5404 (Δ 1.383) — https://brandsweets.com/colors/brands/substack-com
- **dbt Labs** — primary #fc6304 (Δ 1.472) — https://brandsweets.com/colors/brands/getdbt-com
- **PlanetScale** — primary #f35815 (Δ 1.727) — https://brandsweets.com/colors/brands/planetscale-com
- **PlanetScale** — secondary #f35815 (Δ 1.727) — https://brandsweets.com/colors/brands/planetscale-com
- **Replit** — primary #f26207 (Δ 1.814) — https://brandsweets.com/colors/brands/replit
- **Etsy** — primary #f1641e (Δ 1.842) — https://brandsweets.com/colors/brands/etsy-com
- **Harley-Davidson** — secondary #fa6600 (Δ 1.962) — https://brandsweets.com/colors/brands/harley-davidson-com
- **Readymag** — accent #ff5000 (Δ 1.985) — https://brandsweets.com/colors/brands/readymag-com

## Curated palettes containing it

- **Ember** (bold, dark, warm) — #f25f29, #b03a2e, #f2c14e, #14100e, #f8ede3 — Flame orange on charcoal — the sports and energy palette; one accent yellow for stats and highlights. — tool: https://brandsweets.com/palettes/new/f25f29-b03a2e-f2c14e-14100e-f8ede3 — collection: https://brandsweets.com/palettes/bold
- **Night Market** (neon, vivid, dark, warm) — #ff5f1f, #ff2fb3, #ffd400, #120b14, #fff1e6 — Orange, magenta and yellow neon on aubergine-black — the street-sign palette for food, nightlife and events. — tool: https://brandsweets.com/palettes/new/ff5f1f-ff2fb3-ffd400-120b14-fff1e6 — collection: https://brandsweets.com/palettes/neon

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fa5d19-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fa5d19" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.