# #fa5c69

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fa5c69`
- RGB: rgb(250, 92, 105)
- HSL: hsl(355, 94%, 67%)
- OKLCH: oklch(0.686 0.192 19)
- Relative luminance: 0.29
- Nearest named color: Brink Pink (#fb607f, Δ 2.783) — https://brandsweets.com/colors/brink-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fa5c69

## Tints & shades

- Tints (toward white): #fa6b77, #fb7984, #fb8892, #fc97a0, #fcabb2, #fdbabf, #fdc9cd, #fed7db, #fee6e8, #fff5f6
- Shades (toward black): #f93e4e, #f81b2e, #ed071b, #d00617, #b20614, #8f0410, #72040d, #540309, #310206, #140102

## Harmonies

- Complementary: #5cfaed
- Analogous: #fa5cb8, #fa9e5c
- Triadic: #69fa5c, #5c69fa
- Split-complementary: #5cfa9e, #5cb8fa
- Tetradic: #b8fa5c, #5cfaed, #9e5cfa

## Colors that go with #fa5c69

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fa5c69: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Audi (https://brandsweets.com/colors/brands/audi-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #fa5c69: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #fa5c69 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #fa5c69 in 7 real palettes, including Ember and Google's brand system, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Monzo's brand system and Readymag's brand system put Blue beside #fa5c69, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #fa5c69: 4 real palettes, including Cobalt Pop and NASA's brand system, as the lead colour. Seen in: Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #fa5c69: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Terminal (https://brandsweets.com/palettes/technical#terminal), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #fa5c69 in 8 real palettes, including Snyk's brand system and Redfin's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wise (https://brandsweets.com/colors/brands/wise-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ed071b (4.52:1); AA: background → #2b2b2b (4.58:1); AAA: text → #b20614 (7.17:1)
- On black (#000000): 6.8:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fa6672 (7.21:1)

## Brands using this color

- **Airbnb** — primary #ff5a5f (Δ 1.442) — https://brandsweets.com/colors/brands/airbnb

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fa5c69-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fa5c69" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.