# #fa385f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fa385f`
- RGB: rgb(250, 56, 95)
- HSL: hsl(348, 95%, 60%)
- OKLCH: oklch(0.65 0.227 15.7)
- Relative luminance: 0.2398
- Nearest named color: Bat’s Blood Soup (#ee3366, Δ 2.891) — https://brandsweets.com/colors/bats-blood-soup
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fa385f

## Tints & shades

- Tints (toward white): #fa4c6f, #fb607f, #fb6f8b, #fc839b, #fc97ab, #fdaabb, #fdbecb, #fecdd7, #fee1e7, #fff5f7
- Shades (toward black): #f91a47, #f40636, #d6052f, #bd052a, #9f0423, #81031d, #680317, #4b0210, #32010b, #140104

## Harmonies

- Complementary: #38fad3
- Analogous: #fa38c0, #fa7238
- Triadic: #5ffa38, #385ffa
- Split-complementary: #38fa72, #38c0fa
- Tetradic: #c0fa38, #38fad3, #7238fa

## Colors that go with #fa385f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fa385f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Audi (https://brandsweets.com/colors/brands/audi-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Dodger Blue** #1e90ff [harmony, pool: triadic] — Dodger Blue completes a triad with #fa385f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Databricks (https://brandsweets.com/colors/brands/databricks-com), Figma (https://brandsweets.com/colors/brands/figma), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #fa385f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Amber** #ffbf00 [pool] — Amber is paired with #fa385f in 5 real palettes, including Google's brand system and Wired's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Wired (https://brandsweets.com/colors/brands/wired-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Monzo's brand system and Doordash's brand system put Blue beside #fa385f, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Gap (https://brandsweets.com/colors/brands/gap-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #fa385f: 4 real palettes, including NASA's brand system and Walgreens's brand system, as the lead colour. Seen in: NASA (https://brandsweets.com/colors/brands/nasa-gov), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Tide (https://brandsweets.com/colors/brands/tide-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/cobalt
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fa385f: 16 real palettes, including ElevenLabs's brand system and L'Oréal's brand system, as the accent. Seen in: ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io), L'Oréal (https://brandsweets.com/colors/brands/loreal-com), YouTube (https://brandsweets.com/colors/brands/youtube-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #fa385f: 6 real palettes, including 3M's brand system and Wendy's's brand system, as the supporting colour. Seen in: 3M (https://brandsweets.com/colors/brands/3m-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.62:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ea0634 (4.59:1); AA: background → #1f1f1f (4.55:1); AAA: text → #b30527 (7.08:1)
- On black (#000000): 5.8:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fb607f (7.08:1)

## Brands using this color

- **Airbnb** — secondary #ff385c (Δ 1.066) — https://brandsweets.com/colors/brands/airbnb

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fa385f-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fa385f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.